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OpenX Launches New Ad Platform, Powers Groupon

socalTECH

Pasadena-based OpenX , the Internet ad server developer, said today that it has launched a new version of its OpenX Enterprise software. The firm said that the new platform is being used by customers such as Groupon, Orange-France Telecom Group, and Excite Japan. OpenX is headed by Tim Cadogan. READ MORE>>.

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Spreeify Launches New Mobile Ad Product

socalTECH

According to the company, it has launched its Mobile Rich Media Ad Platform, a product which helps advertisers maximize their mobile ad dollars, with tools for ad authoring, a creative library, and analytics engine. Pricing on the new tool was not announced. READ MORE>>. server advertising technology display network mobile spreeify'

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