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How to Get Busy People to Take Action When You Send an Email

Both Sides of the Table

We all get a lot of email. For important emails we hope for replies or action. If you do the math on the number of inbound emails you get multiplied by the time it would take to read them all and respond to those that expect a reply you would be astounded. Many people ramble in emails. Write to one person at a time.

Email 415
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Remind Me Why I Love You? (Why “In Person” is Everything)

Both Sides of the Table

Your product demo crushed. You race back to the office to tell everybody how well it went and you wait for the follow-up call to have a partners’ meeting or talk about term sheets or at least dip into due diligence. I know you emailed me and I emailed you back. You had an amazing meeting with an investor.

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Brad Feld Drops Knowledge. Here’s What He Said …

Both Sides of the Table

Huge thank you to Steve De Long for the write up. The value of Pitch Decks; Brad’s personal preferences on deal presentation; and Brad’s practice of accepting cold approaches via email. And I would rather, even before the executive summary, have something to play with (a demo)…” It falls in the category of show don’t tell.

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WTF is Traction? A 6-Step Relationship Guide to VC

Both Sides of the Table

It is code word for “I’m not ready to invest for whatever reason … I need more proof.&#. They get positive product reviews on TechCrunch, GigaOm or Paidcontent.org. Sales owns the former, the latter get marketing emails so you’ll be top of your prospects’ minds. They hire key staff.

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How to Talk to a Journalist When You Only Have 30 Seconds

Tech Zulu Event

In order to prepare for TechCrunch Disrupt 2012 I reviewed company bios via the official site and read taglines that said “cool” rather than what the company does. I first reviewed the “Alleys and Pavilions” company list provided by the TechCrunch site. Speaking of emailing, use the subject line to your advantage. 3 Be on time.

Press 97
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Silicon Beach Fest Celebrates Tech Startups and Hollywood in LA | Pics, Highlights and What’s Next!

Tech Zulu Event

“You could feel the energy and excitement from getting everyone together, from the opening party to the inspiring panels; the creative pitches at the hackathon, demo day, angel pitch fest, and student pitch fest; and the good-times bonding from the nightly parties to the beach volleyball court. Code Monkey Hackathon song (VIDEO ABOVE).

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6 Tips for Building Relationships with Journalists

Both Sides of the Table

Oh, and Demo charges the startups $18,000. Journalists don’t know enough about your company before the show, don’t have time for proper research, and you will be competing for their time afterward with 49+ other companies that want them to write about you. - Robert’s article is worth reading.

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