Car Door Slam Or Spare Tire? Should Startups Build For Buyers Or Users?
InfoChachkie
MARCH 16, 2016
In the early 2000’s, SaaS was a nascent concept and most companies were reticent to rent software. In addition to not understanding the pricing model, most of the techies who controlled the purchasing decision believed that software that resided outside of their firewalls was not secure. Car Door Slam Features.
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