Why Your Startup Needs a Sales Methodology
Both Sides of the Table
JUNE 13, 2013
Like most startup entrepreneurs, when I began my first company in 1999 I had no formal sales experience. Steve Blank calls this “ customer development ” in which you built an initial product that is in search of “product / market fit.” I’m going to set up the framework today and in future posts I’ll drill down into each area.
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