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GameFly Sells Cloud Streaming Tech, Team To Electronic Arts

socalTECH

Los Angeles-based game streaming provider GameFly and Electronic Arts said Tuesday that Electronic Arts has acquired GameFly's cloud-streaming technology, but that GameFly will continue to operate its games-by-mail subscription service. Financial details of the acquisition were not announced.

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LA-based Maslo pivots to professional services, launching an AI product for executive coaching

TechCrunch LA

Like the original Maslo, the new product is a service for journaling and personal growth, but this time it includes dashboards and visualization tools for the life coaches and training professionals that are molding the minds and leadership habits of tomorrow’s executives.

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Image Metrics Names VP

socalTECH

Santa Monica-based Image Metrics , a developer of facial animation technology and services, said this weekt that it has hired Michael Crigler as its Vice President of North American Sales. Crigler has previously served at Havok, a subsidiary of Intel, as well as Criterion/Electronic Arts, and Database Marketing Group.

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Gaikai Bolsters Exec Lineup

socalTECH

Los Angeles-based cloud-based game streaming service Gaikai has bolstered its executive staff, saying today that it has named Robert Stevenson as Senior Vice President of Interactive Entertainment, and Tim Wilson as Executive Vice President, Strategic Relationships.

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Maestro nets $15 million for its interactive commerce, community and engagement tools for livestreams

TechCrunch LA

As video commerce becomes the norm and entertainers, brands, businesses, and franchises of all sizes and stripes look to cut out the middle man, the array of services on offer from Maestro may be the scissors these entities need to cut the cord. The one thing that Maestro won’t do is discovery or search services, Evans said.

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Gaikai Names Strategy Head

socalTECH

Los Angeles-based Gaikai , which develops a cloud-based, game streaming services, said today that it has named Nanea Reeves to the position of Chief Strategy Officer. Reeves joins the firm from Electronic Arts, where she was Senior Vice President/COO Global Online. She also served as SVP of JAMDAT Mobile. READ MORE>>.

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Gaikai Powers Game Site

socalTECH

Los Angeles-based Gaikai , the cloud-based game streaming service backed by Benchmark Capital, TriplePoint Capital, Rustic Canyon Partners, Limelight Networks and Intel Capital, said Thursday that it is powering a game site, "The Escapist". Financial impact of the win were not disclosed. READ MORE>>.