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GumGum Makes Images Profitable for Publishers

Tech Zulu Event

FEBRUARY 18, 2013

Early on GumGum began to experiment with overlaying rich media ads through Flash with photos until technology progressed and they moved over to Javascript. Take the Oscars for example, users will be searching for information on the Oscars before and after the main event. Much bigger. Big events can benefit from in-image advertising.

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Interview with Chris Lyman and Corey Brundage, SendLove.to

socalTECH

AUGUST 10, 2011

Can you maybe give a concrete example of that? We've got the name of every politician, entertainer, celebrity, athlete, business person, and brand -- you name it, we have it. For example, if you are writing about Barack Obama, you can, with a single click, vote him up or down in the article. No one knows about that article.

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