Startup Professionals Musings

SEPTEMBER 3, 2017

These usually provide a customer’s first impression of your offering, and should not be blatantly self-promotional, but instead informative, educational, and even entertaining. In the book, Jaffe introduces three new sets of metrics for gauging progress: Medium-term metrics.

Advertising 66

Advertising Marketing Startup Framework 66

Startup Professionals Musings

JANUARY 23, 2015

These usually provide a customer’s first impression of your offering, and should not be blatantly self-promotional, but instead informative, educational, and even entertaining. In the book, Jaffe introduces three new sets of metrics for gauging progress: Medium-term metrics.

Marketing 100

Marketing Social Media Framework Media 100

socalTECH

SEPTEMBER 19, 2014

I was running the largest deals in the media and entertainment video area across many different Google products. I also lead our media and entertainment vertical practice. magazine, for example. The metrics are very solid. One of our customers is Inc. Rachel Payne: That''s a great question.

Google 233

Google Content Startup Venice 233

Startup Professionals Musings

OCTOBER 20, 2013

These usually provide a customer’s first impression of your offering, and should not be blatantly self-promotional, but instead informative, educational, and even entertaining. In the book, Jaffe introduces three new sets of metrics for gauging progress: Medium-term metrics.

Media 101

Media Marketing Startup Framework 101

Tech Zulu Event

OCTOBER 19, 2012

Most apps that cater to television including GetGlue, Miso, IntoNow, and Viggle for example all have Twitter and Facebook functionality built-in. Facebook’s head of media and entertainment, Kay Madati, knows a thing or two about television. The Walking Dead ” and “ New Girl ” were some examples mentioned during the conference.

Conference 78

Conference Beverly Hills Social Media Media 78

socalTECH

OCTOBER 14, 2019

Our online solution combines both scientific methodology, as well as highly produced, entertaining, professional development content around education and awareness of unconscious bias. It's a great example of a made-in-LA thing. Why that it is important, is the metrics associated with this is are how scalable it is.

Content 150

Content Training Education Outsource Development 150

Frank Addante

MAY 18, 2016

While storytelling may have been formerly relegated to the entertainment industry, it’s gained a special significance in the tech world. Details can come in the form of concrete deliverables, metrics, and results. Avoid Jargon: In the advertising industry, for example, jargon is pervasive.

Company 40

Company Companies Advertising Startup 40

Frank Addante

MAY 18, 2016

While storytelling may have been formerly relegated to the entertainment industry, it’s gained a special significance in the tech world. Details can come in the form of concrete deliverables, metrics, and results. Avoid Jargon: In the advertising industry, for example, jargon is pervasive.

Company 40

Company Companies Advertising Startup 40

SoCal CTO

NOVEMBER 10, 2009

to work on an entertainment-related technology project and have stayed ever since. This is a novel user interaction that embeds casual entertainment directly into the operating system experience, based on some fairly interesting underlying technology. After BITSource was successfully acquired, I moved to L.A. Details coming soon!)

Product 150

Product Entrepreneur Social Media Google 150

Tech Zulu Event

MARCH 25, 2014

Addison McCaleb – Mediahound , making it easier for you to discover entertainment. Alex Taub – Social Rank , Twitter metrics and engagement tool. Jared Golden – Pear, connecting local community groups to their sponsors. Ricky Johnson – PledgeCents , improving K-12 through community learning.

Entertainment 99

Entertainment Google Entrepreneur Course 99

Tech Zulu Event

NOVEMBER 10, 2013

For example? He continues with an example where they’d spent a lot of effort on implementing tracking on every portion of a product. Machinima’s example? Instead, focus on what metric outputs, more views, more downloads? As a PM, you’ll have questions, but not the quantitative answers.

Product 87

Product Fandango Design Startup 87

Tech Zulu Event

APRIL 14, 2014

There’s aggregation, so like in the entertainment industry, audience measurement is huge. That portion we call data aggregation where you are looking at one metric across a lot of different data sources. A really good example is a product that is sold offline, where the marketing is done online.

Startup 85

Startup Southern California Mobile Software 85

Tech Zulu Event

SEPTEMBER 24, 2013

Ever since sound was first introduced into movies, the entertainment business has never really faced a huge change. However, the online presence has shifted the entertainment landscape drastically and is threatening to change the business for better or for worse. We narrowed it down to key-metrics.

Content 81

Content Entertainment Startup Los Angeles 81

socalTECH

NOVEMBER 17, 2010

For example, you might look at the movie, the Matrix, and you'll see that the teaser scenes from their marketing department won't get you the scene where Morpheus says -- take the red one or the blue one. Our metrics show that when people watch chips, they increase their tendency to want to watch that feature length film.

Startup 190

Startup Los Angeles Content Hollywood 190

Tech Zulu Event

JANUARY 20, 2014

While we entertain startup strategies such as being lean or agile, it’s impossible to ignore that, for example, LA has a culture of entertainment , Nashville that of music , New York, a culture of finance and fashion , and Silicon Valley, indeed, a culture of disruptive innovation. Offline engagement platform EyeQ.

Technical Review 71

Technical Review Commerce Yahoo Web 71

InfoChachkie

AUGUST 24, 2010

Gordy’s inspiration for Motown’s unique quality control process was the Lincoln-Mercury assembly line, where he worked prior to becoming an entertainment entrepreneur. Evaluate each of the following metrics on a scale of 1 – 10. Motown’s methodology for assessing its songs was simple and effective. Impact : 3 – relatively small.

Ideas 187

Ideas Resource Technical Review Startup 187