Startup Professionals Musings

MAY 21, 2022

They advocate investing in their new framework, where the Z.E.R.O. This is media exposure from a neutral third-party, such as an unpaid news story on your product or service to highlight innovations or social value. As I mentioned, this framework is powerful, but none of these elements are free. Earned media.

Marketing 127

Marketing Framework Social Media Media 127

Startup Professionals Musings

AUGUST 24, 2019

They advocate investing in their new framework, where the Z.E.R.O. This is media exposure from a neutral third-party, such as an unpaid news story on your product or service to highlight innovations or social value. As I mentioned, this framework is powerful, but none of these elements are free. Earned media.

Media 95

Media Framework Social Media Metrics 95

Startup Professionals Musings

SEPTEMBER 3, 2017

They advocate investing in their new framework, where the Z.E.R.O. This is media exposure from a neutral third-party, such as an unpaid news story on your product or service to highlight innovations or social value. As I mentioned, this framework is powerful, but none of these elements are free. Earned media.

Advertising 66

Advertising Marketing Startup Framework 66

Startup Professionals Musings

JANUARY 23, 2015

They advocate investing in their new framework, where the Z.E.R.O. This is media exposure from a neutral third-party, such as an unpaid news story on your product or service to highlight innovations or social value. As I mentioned, this framework is powerful, but none of these elements are free. Earned media.

Marketing 100

Marketing Social Media Framework Media 100

Startup Professionals Musings

OCTOBER 20, 2013

They advocate investing in their new framework, where the Z.E.R.O. This is media exposure from a neutral third-party, such as an unpaid news story on your product or service to highlight innovations or social value. As I mentioned, this framework is powerful, but none of these elements are free. Earned media.

Media 101

Media Marketing Startup Framework 101

socalTECH

APRIL 26, 2011

Los Angeles area entrepreneurs, investors, and startups have gotten to know Paige Craig fairly well over the last few years, as he's made many investments in the local ecosystem. What drove you move from investing to starting up BetterWorks? Paige Craig: It was a couple of things. There's a fairly complex platform we've patented.

Startup 216

Startup Technical Review Software Review Platform 216

Tech Zulu Event

OCTOBER 1, 2011

Synhergy Marketing originally was a company setup to be a full service marketing company for the entertainment industry – the record label, the webzine, everything you would need as an artist. She was an absolute delight during the interview and even sold me on a few services of hers. We’re doing this already.

Social Media 99

Social Media Startup Media Writing 99