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You Don’t Need to be Rich to be an Entrepreneur

Startup Professionals Musings

Even for low-tech startups, the scope of information available on the Internet, and its global reach, has had a similar financial impact on the many other challenges facing every startup founder. Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Here are a few examples: Setting up the business. Marty Zwilling.

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10 Keys to Making an Entrepreneur Website Credible

Startup Professionals Musings

Publish a regular blog, contribute to relevant social networks, and write a “white paper” on your technology. Be consistent is their application, and provide contact information for both phone and email access. Don’t forget basic Search Engine Optimization (SEO) so search engines improve your ranking.

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Social Media Marketing Should Not Be Used Alone Today

Startup Professionals Musings

Entrepreneurs and startups often ask if they should select only social media for marketing, or stick with digital media, or just count on traditional media. Social media as a marketing tool is here to stay, and is now widely accepted. Don’t try to tackle all 20 major categories of digital social media at once.

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The Cost Equation for a Startup is Better Than Ever

Startup Professionals Musings

Even for low-tech startups, the scope of information available on the Internet, and its global reach, has had a similar financial impact on the many other challenges facing every startup founder. Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Here are a few examples: Setting up the business. Marty Zwilling.

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Don’t Limit Your Startup Marketing To Social Media

Startup Professionals Musings

Entrepreneurs and startups often ask if they should use social media for marketing, digital media, or traditional media. Don’t try to tackle all 20 major categories of digital social media at once. These give good customer connection and SEO. Integrate your social media content with some traditional media.

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10 Steps to a Memorable Website for Your Startup

Startup Professionals Musings

Publish a regular blog, contribute to relevant social networks, and write a “white paper” on your technology. Be consistent is their application, and provide contact information for both phone and email access. Don’t forget basic Search Engine Optimization (SEO) so search engines improve your ranking. Marty Zwilling.

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5 Steps To Effective Marketing With Converged Media

Startup Professionals Musings

Entrepreneurs and startups often ask if they should select only social media for marketing, or stick with digital media, or just count on traditional media. Don’t try to tackle all 20 major categories of digital social media at once. These give good customer connection and SEO. I wouldn’t want to do the ROI on that one.

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