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Savings.com Hit By Google Update

socalTECH

A lot of focus has been given on how much search algorithm changes at Google have impacted the fortunes, and traffic, of Los Angeles-based Demand Media. Searchmetrics, a provider of SEO tools and analysis, delivered a list of the sites most affected by updates to Google's new search algorithm, Google Panda 2.5,

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Insights: 21 Strategies for Generating Irresistible SEO Benefits

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For today's Insights and Opinions article, where we feature insightful articles and opinions from the Southern California technology community, we have a piece from Dustin Luther , chief storyteller and founder of social media consultancy 4realz.net. Creativity is the key to good SEO (More.). I see businesses do it every day.

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Render Media: Creating A Digital Publisher In The Social Age

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Los Angeles-based Render Media (www.rndr.com), which is creating a publisher geared at the social world, social channels, and sharing. We caught up with co-founder and CEO Vic Belonogoff to learn more about Render Media, whose flagship site is Opposing Views. Tell us about Render Media? Demand Media made a business out of that.

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Interview with Gordon Gould, SmartyPants Vitamins

socalTECH

What do children's vitamins and social media have to do with one another? Gordon Gould , the co-founder of SmartPants, talks about the company and how it's applying what he learned founding ThisNext and from a long experience in the social media market to the consumer products goods area--what he describes as Brands 2.0. Thanks!

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Interview With Mike Mothner, Wpromote On Growth, Acquisitions

socalTECH

The area which probably is really attuned to your readers, is we also serve many mid-market, growth oriented companies that are looking to grow and acquire customers, with paid and earned digital channels, paid search, paid media, social, email, and organic SEO, as well as digital PR and content. What are your thoughts on that?

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Interview with Dmitri Leonov and Constantine Suychmez, Ulevate

socalTECH

None of the small businesses, these spas, have the expertise or the budget to actually understand lead generation, SEM or SEO, or even know how to manage retention, referrals, expertise, or how to customize or streamline their processes. What's different about our business model is to bring them customers.

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Interview with Sam Rogoway, Near Networks

socalTECH

One, is it makes it easy for businesses to embed that video on their own website, on blogs, and Facebook, and they can also link to that video on their Google Places page. To the extent that a business is not familiar with embedding, we also help them with that process, with claiming their Google Places page, and link that video.