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Search Engine Ranking Can Make Or Break Your Business

Startup Professionals Musings

If you sell widgets, and a user is searching for widgets, your ad will appear on the first page. This is NOT the same as or better than Search Engine Optimization (SEO). PPC is sometimes called “buying your way into search results.” Both have the same end goal of getting people to your website.

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8 Ways Blogging Can Supercharge Your Business Website

Startup Professionals Musings

Equally important, if someone does find your site, your content must stand out above all similar sites, to keep visitors engaged, close a sale, and get customers to return. All of this is possible on every small business budget, since all the major blogging platforms, including WordPress, Blogger (Google), and Tumbler are free.

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Startups Stick with Organic vs Paid Search Results

Startup Professionals Musings

Paid search engine ranking (PPC) is buying advertising for your business from Google or another search engine company. Their computers then cleverly merge your ads with search results when users search words imply an interest in your products. This is NOT the same as Search Engine Optimization (SEO).

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4 Essential Webpage Elements for Getting Site Visitors to Convert

Tech Zulu Event

Much effort and study has been expended to determine how a web site can better convert its visitors to paying customers. This is a great way to engage customers on a first visit and start working towards a sales follow-up. . However, once the determination is made, it will almost certainly improve sales. Sites like ww1.novarad.net

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Learn Strategies for Tapping into Foreign Markets

Startup Professionals Musings

While online services, like Google Translate, are attractive for their speed and low-cost, they will never be as accurate as a professional translator. A translator will be able to alert you about any potential cultural issues with your web content. Good website localization also involves hosting and web infrastructure.

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Search Engine Marketing - No Panacea for Startups

Startup Professionals Musings

Search engine marketing is simply buying advertising for your business from Google or another search engine company. Their computers then cleverly merge your ads with search results only when users search words imply an interest in your products. Cost per click (CPC).

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Small Business Marketing | Get Customers versus Get Leads

Tech Zulu Event

This article will cover two things; First, the top mistakes small business owners make that end with inquiries leading you to the exit door before making a sale. The word “convince” shouldn’t exist in sales. The best place to find forums is Google. Search Engine Optimization (SEO). Second, how to get leads.