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How to Hunt Programmers for Your Startup - A Field Guide

SoCal CTO

The situation is pretty common it got us to riff a bit around how to get programmers to help him build out a proof-of-concept version for his startup. Ask for help. Only go social when they go social. They often can help a lot in navigating to expertise and to possible resources. Enlist them. Don't sell them.

Guide 349
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How to Hunt Programmers for Your Startup - A Field Guide

SoCal CTO

The situation is pretty common it got us to riff a bit around how to get programmers to help him build out a proof-of-concept version for his startup. Ask for help. Only go social when they go social. They often can help a lot in navigating to expertise and to possible resources. Enlist them. Don't sell them.

Guide 296
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Early Stage Marketing and Branding – Farida Fotouhi

SoCal CTO

We help clients deal with new marketing realities like constant change (which often requires repositioning) and the "online/offline marketing grid" (which lets you extend reach essentially for free using social media). The analogy of a lively dinner conversation to describe Visible Networking is perfect.

Marketing 150
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What Jonah @Peretti, CEO of BuzzFeed, Sees in the Future of Digital Media

Both Sides of the Table

https://medium.com/media/cc969482e7abf6b75d3c0958c8ee409d/href I moved to Los Angeles in 2007 and as a VC who had built his career as a programmer, database designer, program manager, CEO then VP Products at Salesforce, I wanted to build a portfolio of software investments. Video is the new HTML.”

Buzzfeed 210