Remove Help Remove Marketing Remove Southern California Remove Technical Advisors
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Technical Advisors: Every Web/Mobile Startup Must Have One

SoCal CTO

But what was interesting to me was that I found myself recommending that each of them should have a technical adviser. This is exactly the kind of thing I'm doing as a Part-Time CTO or Technical Advisor for startups. There are two kinds of advisors that are commonly needed. Strategic Technical Advisor.

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If You Don’t Define Your Personal Brand the Market Will

Both Sides of the Table

I have long advised startup companies that if you don’t control your messaging somebody else will and your potential customers will form impressions of you shaped by somebody else or by nobody at all. It is simply the most important way to proactively control your career development and how the market perceives you.

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Interview with Erik Rannala, MuckerLab

socalTECH

Accelerator programs--like YCombinator in Silicon Valley, and TechStars in Colorado--have come to the forefront of the minds of entrepreneurs as a way to boost their ideas quickly into the market, find funding, and into existence. Like other people that live here, I personally love Southern California, and wanted to live here.

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Acting CTO Role in a Start-up

SoCal CTO

Roger Smith ) This helps explain where I normally play. My role is to work as part of the team to (1) understand related technologies and technical opportunities, (2) understand and help drive alignment around a vision of where the business should go, and (3) mesh those together to help make disciplined, proactive technical decisions.

Startup 231
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Startup Mentors

SoCal CTO

I've had several Startup CTO Consulting sessions recently where it became apparent that the Founder needed help with the business and product as much or more than the technology. Then we discussed how they could go about finding this startup business advisor. These are not mutually exclusive and good mentors and advisors get into both.

CTO Coach 259
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Len Short (Red)ily Discusses Google, Bono & Steve Jobs

InfoChachkie

Len Short is truly an online marketing pioneer, heading up marketing at Charles Schwab, AOL and then (PRODUCT)RED. Before his career moved online, Len worked on major marketing campaigns for credit card companies and rolled out MCI’s highly successful “Friends and Family” marketing campaign.

Google 220
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Is it Time for You to Earn or to Learn?

Both Sides of the Table

If you’re thinking about joining as the director of marketing, product management manager, senior architect, international business development lead, etc. I only emphasize the question before I find it much more helpful to join a company with realistic expectations of what you want to get out of it. Let’s face it.

Startup 418