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6 Tips For A Marketing Focus To Match Your Solution

Startup Professionals Musings

Getting customer attention often takes more innovation today than solving the tough technical problems. If marketing is not your thing, then you need to find a partner or outside expert to help you. As a business adviser, I still see too many new venture founders who skimp on their marketing focus, or start too late.

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5 Strategies Recommended For Successful Bootstrapping

Startup Professionals Musings

As an advisor to entrepreneurs, I often hear the desire to run their own company, to avoid having someone else telling them how to run the business. They then ask me to help them find investors who can provide the funding they need. For directors, your credibility and their ability to help is at stake.

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Acting CTO Role in a Start-up

SoCal CTO

Roger Smith ) This helps explain where I normally play. My role is to work as part of the team to (1) understand related technologies and technical opportunities, (2) understand and help drive alignment around a vision of where the business should go, and (3) mesh those together to help make disciplined, proactive technical decisions.

Startup 231
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Interview with Julie Novack, PartySlate

socalTECH

We're focused on larger scale events, not do-it-yourself type events, and we're really for people planning large scale events, looking for ideas, and who are looking for a professional to help them. I feel strongly, that if you're going to do this, you need to be technical, or have a technical co-founder. He's based in LA.

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8 Career Advancement Principles Of Ownership Thinking

Startup Professionals Musings

Steve Jobs started his technical career creating circuit boards at Atari, before joining Steve Wozniak to build personal computers in his garage. I advise owners that they have to know when to give up a business, as well as when to buy one. Help your owner get beyond the misleading metrics of employee overtime and salary increases.