SoCal CTO

AUGUST 4, 2011

How will you be taking this to market? What are your key Startup Metrics ? Major Phases / Major Features - What are the major features in the major phases for the product? Often this ties to marketing support. Do you transact immediately or on delivery of some product or service? Other types of users? Wireframes?

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Tech Zulu Event

NOVEMBER 10, 2013

Rather, these were the words given in response to the opening question to a panel of product managers to “describe their occupation” in 3 words or less, + an additional word on what their biggest challenge was. Jay Stakelon , VP Product Design, Fullscreen. Jen Robinson , Head of Product Manager, Bigframe.

Product 87

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Startup Professionals Musings

AUGUST 19, 2020

Cash flow is a basic survival metric for every startup. Of course, their answer is that the second intends to get to market faster, but every engine has limits regardless the fuel applied. Use social media for early marketing. This could equate to two technical founders (with a minimal salary), funding two developers for a year.

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Startup Professionals Musings

JUNE 2, 2021

As a simple example, the Wal-Mart website now shows shoppers more products that they may like, based on previous purchases. Manual tracking and occasional surveys won’t keep you competitive in today’s high volume and rapidly changing market. You need to be part of a larger ecosystem.

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SoCal CTO

JANUARY 26, 2010

Most often at the earliest point in the life of a startup, the dominant need is certainly to produce product to get something in the market, get funding, etc. What worries me a bit is how often I read that startups should hire a developer / hands-on lead developer. How are we going to manage the product roadmap?

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Startup Professionals Musings

SEPTEMBER 29, 2018

Cash flow is a basic survival metric for every startup. Of course, their answer is that the second intends to get to market faster, but every engine has limits regardless the fuel applied. Use social media for early marketing. This could equate to two technical founders (with a minimal salary), funding two developers for a year.

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Startup Professionals Musings

SEPTEMBER 14, 2016

Cash flow is a basic survival metric for every startup. Of course, their answer is that the second intends to get to market faster, but every engine has limits regardless the fuel applied. Use social media for early marketing. This could equate to two technical founders (with a minimal salary), funding two developers for a year.

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SoCal CTO

MARCH 20, 2007

Mobile Internet Apple Facebook ► 2009 (32) ► December (3) Startup Software Developers Startup Software Development – Do Your Homework Be. Early Stage Marketing and Branding – Farida Fotouh. Product Manager Entrepreneur Mark Geller SEO for Startups Startup Version 1.0

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SoCal CTO

MARCH 9, 2007

Mobile Internet Apple Facebook ► 2009 (32) ► December (3) Startup Software Developers Startup Software Development – Do Your Homework Be. Early Stage Marketing and Branding – Farida Fotouh. Product Manager Entrepreneur Mark Geller SEO for Startups Startup Version 1.0

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SoCal CTO

MARCH 20, 2007

Whats interesting is that Ive been seeing opportunities to use social marketing for businesses that typically target Time Poor audiences. I also read - The Difference Between Apple and Microsoft Marketing that tells us: Apples marketing is designed for Time Poor buyers, while Microsofts is designed for Time Rich buyers.

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SoCal CTO

MARCH 20, 2007

Mobile Internet Apple Facebook ► 2009 (32) ► December (3) Startup Software Developers Startup Software Development – Do Your Homework Be. Early Stage Marketing and Branding – Farida Fotouh. Product Manager Entrepreneur Mark Geller SEO for Startups Startup Version 1.0

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Startup Professionals Musings

OCTOBER 5, 2014

Cashflow is a basic survival metric for every startup. Of course, their answer is that the second intends to get to market faster, but every engine has limits regardless the fuel applied. Use social media for early marketing. This could equate to two technical founders (with a minimal salary), funding two developers for a year.

Entrepreneur 105

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SoCal CTO

FEBRUARY 28, 2007

Mobile Internet Apple Facebook ► 2009 (32) ► December (3) Startup Software Developers Startup Software Development – Do Your Homework Be. Early Stage Marketing and Branding – Farida Fotouh. Product Manager Entrepreneur Mark Geller SEO for Startups Startup Version 1.0

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SoCal CTO

FEBRUARY 25, 2007

Mobile Internet Apple Facebook ► 2009 (32) ► December (3) Startup Software Developers Startup Software Development – Do Your Homework Be. Early Stage Marketing and Branding – Farida Fotouh. Product Manager Entrepreneur Mark Geller SEO for Startups Startup Version 1.0

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SoCal CTO

FEBRUARY 17, 2007

Mobile Internet Apple Facebook ► 2009 (32) ► December (3) Startup Software Developers Startup Software Development – Do Your Homework Be. Early Stage Marketing and Branding – Farida Fotouh. Product Manager Entrepreneur Mark Geller SEO for Startups Startup Version 1.0

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SoCal CTO

MARCH 1, 2007

Mobile Internet Apple Facebook ► 2009 (32) ► December (3) Startup Software Developers Startup Software Development – Do Your Homework Be. Early Stage Marketing and Branding – Farida Fotouh. Product Manager Entrepreneur Mark Geller SEO for Startups Startup Version 1.0

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SoCal CTO

MARCH 5, 2007

There are quite a few other Software Development Companies in Southern California working on open source and/or freemium business models. Mobile Internet Apple Facebook ► 2009 (32) ► December (3) Startup Software Developers Startup Software Development – Do Your Homework Be.

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SoCal CTO

FEBRUARY 17, 2007

Mobile Internet Apple Facebook ► 2009 (32) ► December (3) Startup Software Developers Startup Software Development – Do Your Homework Be. Early Stage Marketing and Branding – Farida Fotouh. Product Manager Entrepreneur Mark Geller SEO for Startups Startup Version 1.0

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SoCal CTO

MARCH 12, 2007

Mobile Internet Apple Facebook ► 2009 (32) ► December (3) Startup Software Developers Startup Software Development – Do Your Homework Be. Early Stage Marketing and Branding – Farida Fotouh. Product Manager Entrepreneur Mark Geller SEO for Startups Startup Version 1.0

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SoCal CTO

FEBRUARY 27, 2007

One of the things that Greg Forgatch (the original CEO) should be credited with was testing many different marketing approaches until he found the ones that worked. Mobile Internet Apple Facebook ► 2009 (32) ► December (3) Startup Software Developers Startup Software Development – Do Your Homework Be.

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SoCal CTO

FEBRUARY 25, 2007

As I look at more and more start-ups predicated on viral growth, and at the use of social marketing, its becoming simultaneously easier to understand some aspects of viral growth and still a gap in understanding whats going to be that "hook" that will grab people at the end of the day. Early Stage Marketing and Branding – Farida Fotouh.

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SoCal CTO

FEBRUARY 17, 2007

When I recently was looking to find people who had experience with using social networks to reach people for what might be considered guerilla marketing efforts, again LinkedIn worked great. Early Stage Marketing and Branding – Farida Fotouh. Product Manager Entrepreneur Mark Geller SEO for Startups Startup Version 1.0

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SoCal CTO

FEBRUARY 17, 2007

Mobile Internet Apple Facebook ► 2009 (32) ► December (3) Startup Software Developers Startup Software Development – Do Your Homework Be. Early Stage Marketing and Branding – Farida Fotouh. Product Manager Entrepreneur Mark Geller SEO for Startups Startup Version 1.0

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SoCal CTO

FEBRUARY 20, 2007

Mobile Internet Apple Facebook ► 2009 (32) ► December (3) Startup Software Developers Startup Software Development – Do Your Homework Be. Early Stage Marketing and Branding – Farida Fotouh. Product Manager Entrepreneur Mark Geller SEO for Startups Startup Version 1.0

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InfoChachkie

NOVEMBER 10, 2011

Conventional Wisdom dictated that the proliferation of unauthorized recordings would supplant the market for concert tickets and commercial releases. Old School Software Distribution Is Doomed. On December 10th, 1993, a small group of software developers in Shreveport, Louisiana changed the software world.

Entrepreneur 230

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SoCal CTO

FEBRUARY 23, 2007

And there are definitely other service providers who provide things like marketing services who are interesting, so its not all service providers, its more like the wealth management types. Early Stage Marketing and Branding – Farida Fotouh. Product Manager Entrepreneur Mark Geller SEO for Startups Startup Version 1.0

Los Angeles 150

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SoCal CTO

MARCH 22, 2007

Mobile Internet Apple Facebook ► 2009 (32) ► December (3) Startup Software Developers Startup Software Development – Do Your Homework Be. Early Stage Marketing and Branding – Farida Fotouh. Product Manager Entrepreneur Mark Geller SEO for Startups Startup Version 1.0

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SoCal CTO

FEBRUARY 13, 2013

Investors my tell you that, but what they can look at your product on paper and tell what it does and they will understand if it can be built. Investors my tell you that, but what they can look at your product on paper and tell what it does and they will understand if it can be built. To prove/disprove a hypothesis.

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SoCal CTO

APRIL 28, 2014

Developers (and Founders) are challenged to know how much is okay in terms of bugs. I’m challenged getting developers to work with me when I can’t pay them market wages. Developers like to do things their way even when it doesn’t meet the needs of the business. Provide the metrics you are trying to achieve.

Develop 280

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SoCal CTO

JULY 23, 2012

While I do fill that role at the moment, I'm a little hesitant to refer to myself as a CTO as we still haven't launched a product, acquired a single user, or turned or a penny in profit. How can I control costs but effectively get stuff developed? How can we phase development to balance cost, features, risk, etc? Accounting?

CTO Coach 231

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SoCal CTO

MARCH 16, 2007

Mobile Internet Apple Facebook ► 2009 (32) ► December (3) Startup Software Developers Startup Software Development – Do Your Homework Be. Early Stage Marketing and Branding – Farida Fotouh. Product Manager Entrepreneur Mark Geller SEO for Startups Startup Version 1.0

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