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What Does the Post Crash VC Market Look Like?

Both Sides of the Table

What You Can Learn From Public Markets It doesn’t really take a genius to realize that what happens in the public markets will filter back to the private markets because the ultimate exit of these companies is either an IPO or an acquisition (often by a public company whose valuation is fixed daily by the market).

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Marketing, Startups and Networking in Los Angeles – Cliff Allen

SoCal CTO

Cliff Allen is someone I've known for quite a few years and he's a go to person for me when I'm thinking about issues around marketing, sales, technology, startups and networking. I moved into writing software to analyze audience data, and wrote a lot of computer graphics software. for face-to-face general networking events.

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Twitter Networks are Different than Social Networks

Both Sides of the Table

They “don’t care what people ate for lunch.&# They’re fine on their existing social networks, which these days mostly means they’re happy with Facebook. Traditional social networks are more restricted to people whom I already know and information and updates are less discoverable. Brad did not know Mark.

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Why The Media Has Been Wrong About YouTube Networks

Both Sides of the Table

For much of 2013 I watched the press write articles about how the YouTube “MCNs” (multi-channel networks) were doomed and tried to square that with the data I was watching at the one I invested in, Maker Studios, who has had one hell of a year. So can you successfully build a YouTube network?

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10 Marketing Lessons for Early-Stage Tech Startups

Both Sides of the Table

The following are some lessons I learned about early-stage startup marketing. Because market is such a broad topic, I’m restricting these lessons to PR marketing (as opposed SEO, SEM, product marketing, etc.). I call this “marketing futures.&# You need some guidelines to make decisions.

Marketing 380
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Epic Fail: Worst Networking Call Ever

InfoChachkie

It was a rather hapless soul who was seeking my help networking within Santa Barbara''s startup community. In the fifteen minutes that we chatted, the caller made some shocking networking mistakes. It is acceptable to politely ask for something when you are networking. Fortunately, this particular call was brief. Research? –

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Understanding the Underbelly of Online Marketing & Why You’ll Lose if You Don’t

Both Sides of the Table

But being best-in-class at online marketing is also a sine qua non to standout from your peer group. The starting point of product IS marketing, which is what a lot of young entrepreneurs that never studied business don’t realize. Online marketing uses techniques for driving promotion and place.

Marketing 379