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Getting Started with a Two-Sided Market Business

SoCal CTO

Sean Ellis in Bringing a Network Effect Business to Market positions this via the following two pictures: In the case of a normal startup, you can launch an MVP and keep optimizing from there to achieve scale. In a Network Effect Startup, you need to drive growth to some degree in order to be able to even begin to test it.

eHarmony 204
article thumbnail

Getting Started with a Two-Sided Market Business

SoCal CTO

Sean Ellis in Bringing a Network Effect Business to Market positions this via the following two pictures: In the case of a normal startup, you can launch an MVP and keep optimizing from there to achieve scale. In a Network Effect Startup, you need to drive growth to some degree in order to be able to even begin to test it.

eHarmony 196
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Want to Start a Technology Company in LA?

Both Sides of the Table

But it’s more atypical for investors located in this market. LA was a leader in lead generation (LowerMyBills), comparison shopping (PriceGrabber, Shopzilla), social networking (MySpace … I know, I know – Facebook won – but it was still a big business). I’m sure others have, too.

Company 290