Both Sides of the Table

JANUARY 12, 2014

If you’re a technology startup you need to excel at product, of course. The starting point of product IS marketing, which is what a lot of young entrepreneurs that never studied business don’t realize. The start of marketing is figuring out a market need and a way to solve that need better than anybody else.

Marketing 379

Marketing Startup SEM SEO 379

socalTECH

MARCH 2, 2016

We caught up with co-founder and CEO Vic Belonogoff to learn more about Render Media, whose flagship site is Opposing Views. The people who we our content and videos in are essentially connected, mobile, have their phone with them all the time. We started focused on small, niche health sites, and Oppoing Views fell into our lap.

Media 100

Media Content News SEO 100

Both Sides of the Table

JANUARY 22, 2014

In the end it will be up to you to figure out what to do. Think of web vs. mobile. SEO marketing vs. social marketing. I’ve sat on ad tech boards with board members who clearly knew little about impressions, fill rates, CTRs, RTB, eCPMs or the difficulties & opportunities of embedded mobile SDKs vs. HTML5.

Venture Capital 364

Venture Capital Coach Writing SaaS 364