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Pour And Stir II – Managing Your Cost Per Customer

InfoChachkie

Such Search Engine Optimization (SEO) is modern-day snake oil. However, Search Engine Management (SEM) is not a “set and forget” exercise. You must apply dedicated resources to your SEM efforts, either in-house or via a trusted third-party partner, in order to maximize customers acquired from this channel.

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This Week in VC Episode 6 with @Jason Calacanis: Best One Yet

Both Sides of the Table

We spoke about employment contracts for entrepreneurs – We talked about “change of control&# provisions in your contract and how to negotiate them. StackOverflow – We both have a love fest for Joel Spolsky who also co-founded Fog Creek Software. Rumored to be appox. Primarily targets SMBs.