socalTECH

OCTOBER 25, 2010

The company also explained it will make its platform available to yellow pages and regional media publishers. Local.com claimed the switch came after success of its OCTANE360 platform, however, LEC billing companies have also been facing scrutiny from the FTC and others for billing users for services they did not want or did not want.

Acquisition 150

Acquisition Paid Search Advertising Web 150

socalTECH

AUGUST 22, 2014

Jonathan David: We''re essentially a media buying and optimization platform. Most of that digital media is display, and we have a platform which automates a lot of the optimization decisions, based on a strategy we''ve developed collectively as a media team. How much of this is technology versus services?

Advertising 230

Advertising Santa Monica Startup Media 230

socalTECH

NOVEMBER 14, 2019

The challenge a lot of those businesses have, is likely have built their sites and are using a lot of different software-as-a-service platforms. Maybe they might be using a platform like Shopify to sell their products and power their website, and they might use Facebook for advertising, and maybe they're using paid search with Google.

Startup 113

Startup Platform Commerce San Diego 113

InfoChachkie

MAY 14, 2012

and Overture Services. We believed they would create the next generation of search tools, even if none of us could specifically articulate how those innovations would ultimately manifest themselves. The company has scaled so quickly because its platform uses vast natural language algorithms to match intent with the appropriate content.

Content 171

Content Platform Paid Search OpenX 171

InfoChachkie

NOVEMBER 3, 2014

The Search and Social Commerce toolset helps us get deeper insights and more effectively scale more tailored consumer experiences wherever the searching for and discovering products”. However, it most likely still won’t provide revenue or a return on ad spend seen in traditional direct response channels, such as paid search.

Entrepreneur 210

Entrepreneur Commerce Sites Social Network 210

InfoChachkie

JULY 14, 2011

Value Prop Twitter Style : “Ringrevenue’s call performance marketing platform enables ad networks, agencies, advertisers & publishers to generate more inbound sales calls.”. At RingRevenue we’ve created a call performance marketing platform that at its core is all about getting more high-value calls to advertisers who want them.

Marketing 209

Marketing Advertising Paid Search Startup 209

Both Sides of the Table

APRIL 15, 2010

It was the first company to do “paid search&# back when Larry & Sergey were saying they would never do it. plus a large settlement on patent disputes paid from Google) so Bill did well on it. I talked about the platform moves of Twitter and why it should be expected. It’s core platform stuff.

Venture Capital 271

Venture Capital Capital Google Platform 271