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Startup Professionals Musings
JANUARY 27, 2020
As an aspiring entrepreneur, one of the most important things you need is a memorable “ elevator pitch ,” to communicate your startup value proposition and leave a great first impression on friends, investors, employees, and future customers. It’s better to start with a hook than to assume that people will stay with you to hear it at the end.
Startup Professionals Musings
JANUARY 30, 2013
First things first – your startup needs a name! Some startup founders try unusual word spellings to make their business stand out, but this can be trouble when customers ‘Google’ your business to find you, or try to refer you to others. Forget made-up words and nonsense phrases. Patent Office for Trademarks.
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Startup Professionals Musings
OCTOBER 24, 2021
When someone says Intellectual Property (IP), most entrepreneurs think only of patents. In reality, patents are only one of at least eight items that should be in your IP portfolio. You need all these before you start looking for funding. Remember that ideas cannot be patented, only novel implementations. Copyrights.
Startup Professionals Musings
APRIL 7, 2014
First things first – your startup needs a name! Some startup founders try unusual word spellings to make their business stand out, but this can be trouble when customers ‘Google’ your business to find you, or try to refer you to others. Forget made-up words and nonsense phrases. Patent Office for Trademarks.
socalTECH
JUNE 16, 2010
My partner and I, Cliff Elion, have a patent pending neck technology, which enables the guitar to be made at a very accessible price point, and also have probably more functionality and connectivity than any device in history. When we started discussing the idea behind the company, Guitar Hero and Rock Band were the talk of the town.
Startup Professionals Musings
DECEMBER 13, 2011
First things first – your startup needs a name! Some startup founders try unusual word spellings to make their business stand out, but this can be trouble when customers ‘Google’ your business to find you, or try to refer you to others. Forget made-up words and nonsense phrases. Patent Office for Trademarks.
InfoChachkie
MAY 9, 2011
Give up Branding. Serve up World-wide Distribution. Do Not Give up Branding. This generally involves the BDC selling the startup’s technology under the BDC’s brand. As shown at left, Google’s initial go-to-market strategy included syndication of its search capabilities to third-party sites, including Yahoo and AOL.
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