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Search Engine Ranking Can Make Or Break Your Business

Startup Professionals Musings

What most people don’t realize is, according to recent statistics , despite top positioning, only a quarter of sites selected comes from paid search. Paid search engine ranking (PPC) is just buying advertising for your business. PPC is sometimes called “buying your way into search results.” Cost per action (CPA).

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Startups Stick with Organic vs Paid Search Results

Startup Professionals Musings

Paid search engine ranking (PPC) is buying advertising for your business from Google or another search engine company. PPC is sometimes called “buying your way into search results.” For sites displaying the ads, this is called pay per click (PPC). Both have the same end goal of getting people to your website.

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Website Ads are Not a Revenue Stream for Startups

Startup Professionals Musings

The most challenging time is your first years, when your site is unknown, and your page-views are low. Until you get a million page-views per month, your revenue will be negligible, and advertisers won’t be interested in your site. Don’t count on that to fund your startup. This is a tough business. Now back to the revenue realities.

CPC 106
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Test Your Aptitude for Business Internet Jargon

Startup Professionals Musings

A blog is basically a journal (“web log”) that is published on the web. Watching video has now surpassed text searching, with popular sites like YouTube , so you see more video ads – in banners, news lead-ins, and site placements. Pay per click (PPC). You are now reading one of about 50 million out there already.

SEM 95
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Interview with Dan Yomtobian, Scour

socalTECH

Scour is an offshoot of a PPC advertising firm, ABCSearch, which was also founded by Dan. We give users something they don't get anywhere else, for something they do every day--searching the web. We're about to do some marketing, but the hard part really isn't going to be getting people to visit the site, it's to get them to stick.

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Internet Business Lingo Quiz for Entrepreneurs

Startup Professionals Musings

A blog is basically a journal (“web log”) that is published on the web. Watching video has now surpassed text searching, so you see more video ads – in banners, news lead-ins, and site placements. Pay per click (PPC). You are now reading one of 50 million out there already. Streaming video. Internet radio.

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Funding a Startup from Advertising is a Vain Dream

Startup Professionals Musings

The most challenging time is your first couple of years, when your site is unknown, and your page-views are low. Until you get a million page-views per month, your revenue will be negligible, and advertisers won’t be interested in your site. Don’t count on that to fund your startup. This is a tough business.