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ReachLocal Launches Trio Of Products, Targets Home Services

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Woodland Hills-based ReachLocal said today that it has launched three, brand new services today, including a new website focused on the booking of home services. All of those new services were launched in addition to the new consumer service, ClubLocal.com. READ MORE>>.

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FTD Files Chapter 11: Long, Complex Path Through SoCal's Tech Industry

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FTD was spun out from Woodland Hills-based United Online back in November of 2013, after a complex relationship with United Online--better known for running such companies as Classmates, NetZero, MyPoints, Juno, and StayFriends. FTD acquired San Diego's ProFlowers in 2014, paying $430M for the online flower and gift delivery service.

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ReachLocal Launches ReachCast

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Woodland Hills-based ReachLocal , the provider of online marketing services for small and medium sized businesses, said today that it has launched a new product called ReachCast. Pricing on the new offering was not disclosed. The firm said the product is a result of its acquisition of SMB:Live back in February.

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United Online Inks Mobile Broadband Deal

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Woodland Hills-based United Online has inked a deal to offer up mobile, broadband Internet access, via a deal today with Clearwire. According to the two companies, they are in a new, five-year wholesale agreement which will make 4G high speed broadband service available under United Online's NetZero brand name. READ MORE>>.

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FTD Groupon Deal Goes South

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A nationwide offer from FTD , the flower delivery service owned by Woodland Hills-based United online , with daily deals phenomenon Groupon has gone south, after consumers complained that the price presented to Groupon users was more than the price a user would get by going directly to FTD's web site.

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FatTail Launches Search Traffic Service

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Woodland Hills-based FatTail , a developer of software tools for publishers to manage their advertising sales efforts, said over the weekend that the firm has launched a new product, PageGage RAFT, which will allow publishers automatically buy search traffic. Pricing on the new tool was not released. READ MORE>>.

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How ReachLocal Wants To Own The Consumer Transaction

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ReachLocal (www.reachlocal.com) was born in the age of Internet search marketing, and helped define Internet marketing from local service providers--letting people know about your local business via the Internet. There's also ClubLocal, which we think of as the Uber for home services. There's zero pricing transparency.