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5 Keys to Ensuring Credibility, Trust, and Customers

Startup Professionals Musings

As a long-time business executive and adviser to entrepreneurs, I see a definitive shift away from customer trust in traditional business messages, and the executives who deliver them. I summarize the key elements of the transformation as follows: Customers are seeking control in a run-away world.

Custom 173
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5 Tips to Becoming a More Customer Centric Organization

Both Sides of the Table

As organizations we have become more open and I believe this is great for businesses and their customers. We spent time out in the marketplace talking with customers, looking at their solutions, comparing ourselves with our competition and then squirreling ourselves away in our offices designing our next set of features.

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Interview with Jeb Spencer, TVC Capital

socalTECH

Last week, El Segundo-based Accordent Technologies , a developer of webcasting and presentation services and software, was acquired by Polycom, in a $50M deal. They had been slowly building their technology and growing customers, and it was a very much break-even type of business. They were big names--Fortune 500 customers.

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