Tech.Co
JANUARY 10, 2018
In the Harvard Business Review Female Economy 2009 report, women purchasing power was predicted to control about $28 trillion in annual global consumer spending, if not more. Connecting with your customer via social media, forums or advertising is the norm these days, but there’s nothing as strong as building a community around your brand.
From the Venture Trenches
APRIL 1, 2013
Of the three horses in a brand’s marketing troika: owned , paid and earned – earned media is the least understood and least utilized, despite the fact that a conscious effort to leverage the channel can be extremely effective and long lasting.
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From the Venture Trenches
APRIL 1, 2013
Of the three horses in a brand’s marketing troika: owned , paid and earned – earned media is the least understood and least utilized, despite the fact that a conscious effort to leverage the channel can be extremely effective and long lasting.
Both Sides of the Table
MAY 25, 2013
By 2009 had reduced to around $15 billion in capital from LPs. And hard for me to imagine the Fred Wilson and Albert Wenger weren’t instrumental mentors to David. I use social media. But I became a VC in 2007 and wrote my first check in 2009 – 4.5 And reinventing itself. And some firms will go under.
Tech Zulu Event
SEPTEMBER 28, 2012
In 2009, after their first round of investment, they launched internationally. Do you have any mentors, Investors? Our original German site, mitfahrgelegenheit.de , was founded as a student project in 2001. That said, the founders only committed to the project fulltime in 2008, when traffic hit over 1 million visit a month.
Startup Professionals Musings
FEBRUARY 8, 2011
With longer life expectancies and greater health in later life, older generations are moving to start new firms -- and mentor young entrepreneurs. Half of the Internet users aged 50-64 use social media now, an 88 percent growth from the previous year. Business-startup rates in America increased the most in the Midwest and South.
Startup Professionals Musings
AUGUST 3, 2012
With longer life expectancies and greater health in later life, older generations are moving to start new firms -- and mentor young entrepreneurs. Half of the Internet users aged 50-64 use social media now, an 88 percent growth from the previous year. Business-startup rates in America increased the most in the Midwest and South.
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