2018 Customer Entrepreneur Metrics 
Startup Professionals Musings
JANUARY 22, 2023
From my consulting with entrepreneurs in Europe and other countries, I’m convinced that we all could benefit from adapting to meet their environments. With a singular focus on building unicorns, very rapid growth has been a key metric. Build for sustainability and resilience, as well as growth.
Startup Professionals Musings
OCTOBER 17, 2018
According to most investors I know, traction is some clear evidence that the “dogs are eating the dog food” – usually meaning that you have at least one customer paying full price for your solution. Another term often mentioned is “momentum,” or growing visibility and advocacy within your customer set.
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Startup Professionals Musings
APRIL 3, 2019
They randomly churn for hours a day on a couple of their favorite social media platforms, with little thought given to goals, objectives, or metrics; and ultimately give up and fall back to traditional marketing approaches. Create an action plan with metrics. See some recent examples in the The 10 Best Social Media Campaigns of 2018.
Startup Professionals Musings
OCTOBER 2, 2018
In fact, the first challenge is to build a strategy, put together a budget, and define measurement metrics. As an advisor to many entrepreneurs and small businesses, I often get asked where to start, and how to proceed. Put your customer at the top, rather than technology. There is no one best channel for all businesses.
Both Sides of the Table
SEPTEMBER 10, 2021
And there is so much money around being thrown at so many entrepreneurs that many firms don’t even care about board seats, governance rights or heaven forbid doing work with the company because that would eat into the VCs time needed to chase 5 more deals. And the truth is that several entrepreneurs prefer it this way.
Startup Professionals Musings
MAY 1, 2020
From my consulting with entrepreneurs in Europe and other countries, I’m convinced that we all could benefit from adapting to meet their environments. With a singular focus on building unicorns, very rapid growth has been a key metric. Build for sustainability and resilience, as well as growth.
Startup Professionals Musings
OCTOBER 8, 2018
As a long-time advisor to entrepreneurs and business owners, I rarely find someone who doesn’t proclaim that the business world is changing rapidly, with new technology, new customer expectations, and new cultures. These are your eyes and ears, in daily contact with customers, who are as committed to delighting customers as you are.
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