Remove 2018 Remove Customer Remove Platform Remove Social Media
article thumbnail

7 Steps To A Winning Social Media Marketing Campaign

Startup Professionals Musings

Image via Pixabay Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Social Marketology ,” outlined the best set of steps I have seen so far for this current world: Focus on desired outcomes first. Incorporate brand personality and voice.

article thumbnail

Equity Investment Platform Preparation Best Practices

Startup Professionals Musings

I recommend an easier way – using an investment platform like Gust, EquityNet or SeedInvest. Another advantage of online investor and equity crowdfunding platforms is that they will force you to pull together your story and documentation in a more consistent and complete fashion than you might otherwise bother.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Glossier just laid off one-third of its corporate employees, mostly in tech

TechCrunch LA

W]e are shifting our technology strategy to leverage external partners for parts of our platform that we’re currently maintaining internally,” Weiss wrote in the email announcing the layoffs to staff. The company’s website currently says customers should “stay tuned” for more retail store openings this year.

CTO Hire 197
article thumbnail

Meet the 25 Startups Competing at SXSW Startup Night 2018

Tech.Co

And while that cliché has been said about everything in the Lone Star state for years, it rings particularly true for the hottest startups showcasing their big innovations at SXSW Startup Night 2018 presented by the Kauffman Foundation and TechCo. If the user shares the add on social media, they earn an extra $.25.

Startup 79
article thumbnail

7 Lessons For Mobile App Developers To Beat The Odds

Startup Professionals Musings

According to Tim Cook at Apple, there were over 20 million registered developers in 2018. The ideal business model is to establish a direct-to-consumer service that enables you to bill the customer directly. After this connection, you need not share the 30% of all revenue collected by the store platform. Marty Zwilling.

Mobile 126
article thumbnail

8 Steps To Starting A New Venture With Limited Funds

Startup Professionals Musings

The cost of rolling out a business has never been lower – it only takes a few hundred dollars to incorporate a Limited Liability Corp (LLC) online, create your own website, use social media to get attention, and you are in business. Validate your solution with a prototype and real customers.

Funding 73
article thumbnail

7 Steps To A Memorable New Venture Marketing Rollout

Startup Professionals Musings

Should you be buying key words from search engines, building fabulous web content, blasting out e-mail campaigns, or putting all your efforts into viral videos or social media? Digital marketing is all about establishing a voice and sending a message that customers can relate too, and makes you stand out.