Remove Acquisition Remove CTO Hire Remove Marketing Remove Technology
article thumbnail

Hiring Developers Before Product/Market Fit?

SoCal CTO

Using my StartupRoar as a radar, I came across a great post by Gabriel Weinberg Do you really need a full-time hire for that? Hiring seems to be the preferred use of seed funds (by investors and founders), whereas I'd prefer a focus on customer acquisition. They need to determine product/market fit. Far from it.

CTO Hire 205
article thumbnail

Startup CTO Top 30 Posts for April

SoCal CTO

Some great posts from April 2010 that talk to me in terms of being a CTO at a Startup. Redeye VC , April 13, 2010 Startup Development - SoCal CTO , April 23, 2010 Want to Know the Difference Between a CTO and a VP Engineering? Ben Casnocha: The Blog , April 15, 2010 Everyone I spoke with loved the idea.

CTO Hire 150
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

RealtyMogul Names Two Executives

socalTECH

Los Angeles-based online real estate investing marketplace RealtyMogul.com says it has named two executive, naming Sameer Shamsuddin as Chief Technology Officer and Niall Weintraub as Vice President of Marketing. Weintraub was most recently at DogVacay, where he was Head of Acquisition Marketing; he also has served at Match.com.

CTO Hire 100
article thumbnail

Building Your MVP as a Non-Technical Founder

SoCal CTO

WordPress - we spent quite a bit of time talking about how you could do a lot with WordPress to provide simple forms of lots of functionality. We end up using WordPress a lot as the marketing front-end of our web sites. If you do not break it down into small pieces, its hard to make progress with part-time resources, freelancers, etc.

article thumbnail

8 Ways the Internet has Changed Software Marketing

SoCal CTO

skip to main | skip to sidebar SoCal CTO Tuesday, March 13, 2007 8 Ways the Internet has Changed Software Marketing Great post - 8 Ways The Internet Changed Software Marketing - is an interesting take on how different it is these days to market software. He has twenty years’ experience as a CTO. Good stuff.

CTO Coach 150
article thumbnail

RingRevenue Creates A New Performance Marketing Revenue Channel

InfoChachkie

Messenger : Rob Duva , Co-Founder, COO RingRevenue, prior Director of Customer Acquisition, CallWave. Value Prop Twitter Style : “Ringrevenue’s call performance marketing platform enables ad networks, agencies, advertisers & publishers to generate more inbound sales calls.”. 10) Rob, why does the world need RingRevenue? .

Marketing 209
article thumbnail

How Mobile Is Changing Oversee's Business, With Debra Domeyer

socalTECH

We recently chatted with Debra Domeyer , CEO of Oversee.net (www.oversee.net), a Los Angeles company which provides both domain monetization and runs vertical, consumer lead generation and marketing sites, to hear about the company. With app marketing, instead of an advertisement, we're showing and application ad to mobile users.

Mobile 224