Startup Professionals Musings
OCTOBER 8, 2022
In reality, a simple Excel spreadsheet model customized around your assumptions can save you hours and avoid a wasted expense in validating alternative vendor and marketing decisions. Vendor costs are subject to change, customers are fickle, competitors come out of the woodwork and the economy can take a downturn. Marty Zwilling.
Startup Professionals Musings
MARCH 15, 2023
Skip the background story and customer pitch, which every investor has heard all too often. Smart Shark Tank presenters have done their homework on each investor, and customize their sample product or anecdote for each. Others with the right confidence and personality were able to garner funding, despite a weak business plan.
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Xconomy
OCTOBER 18, 2018
Exact Sciences has gone from being a customer of Biomatrica, a San Diego-based vendor of equipment for storing and preserving blood and saliva samples, to now being the company’s owner. Biomatrica manufactures and sells tools for preserving biological samples.
Startup Professionals Musings
JANUARY 6, 2020
In reality, a simple Excel spreadsheet model customized around your assumptions can save you hours and avoid a wasted expense in validating alternative vendor and marketing decisions. Vendor costs are subject to change, customers are fickle, competitors come out of the woodwork and the economy can take a downturn. Marty Zwilling.
Startup Professionals Musings
JUNE 14, 2020
Skip the background story and customer pitch, which every investor has heard all too often. Smart Shark Tank presenters have done their homework on each investor, and customize their sample product or anecdote for each. Others with the right confidence and personality were able to garner funding, despite a weak business plan.
Both Sides of the Table
FEBRUARY 28, 2018
When a product is truly unique and demanded a retailer willingly promotes and sells it en masse in part because it does get margin on the good but also because it brings customers in the door who spend on other products. Ariel understood her customer?—?the So Why Does This Matter? the modern buyer of home products?—?better
socalTECH
MARCH 1, 2012
Last week, Pasadena-based Punchcard (www.punchcard.com) launched its mobile apps, which help local retailers provide rewards to loyal customers. It provides consumer rewards, and on the merchant side, it allows them to identify local customers and reacquire them by pushing them offers and incentives to come back. What is Punchcard?
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