Startup Professionals Musings

MAY 10, 2019

Image via Pixabay After a frustrating meeting with a small business client recently who didn’t “have time” for social media, I was surprised to find evidence on the Internet that up to one quarter of small business owners are still hesitant to invest time, money, and effort into a social media strategy.

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Social Media Media Tool Startup 99

Startup Professionals Musings

NOVEMBER 28, 2020

In my view, starting a new business has never been easier, and according to reports from the Kauffman Foundation , the numbers are here to show it. Who would not want to join the unicorns (recent startups with a current valuation of over $1 billion)? Establishing your brand with interactive social media.

Tips 161

Tips Startup Social Media News 161

Startup Professionals Musings

APRIL 13, 2019

Image via Pixabay If you are a business owner today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly always require an investment, sometimes large, in people, in technology, your reputation, and your time.

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Social Media Media Invest Platform 79

Startup Professionals Musings

OCTOBER 2, 2013

If you are an entrepreneur today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly require an investment – in people, in technology, your reputation, and your time.

Social Media 101

Social Media Media Entrepreneur Metrics 101

Startup Professionals Musings

APRIL 1, 2017

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Social Marketology ,” outlined the best set of steps I have seen so far for the new world: Focus on desired outcomes first. Create an action plan with metrics.

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Social Media Media Metrics SEO 62

Startup Professionals Musings

SEPTEMBER 16, 2023

In my view, starting a new business has never been easier, and according to reports from the Kauffman Foundation , the numbers are here to show it. Who would not want to join the unicorns (recent startups with a current valuation of over $1 billion)? Establishing your brand with interactive social media.

Entrepreneur 104

Entrepreneur Startup Social Media News 104

Startup Professionals Musings

MARCH 12, 2017

If you are an entrepreneur these days, or trying to grow an existing business, everyone is telling you that you need to use social media. But very few are talking about how to measure your results and return on investment (ROI), and the right metrics for optimizing your marketing environment. Project the future.

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Social Media Media Metrics Satisfaction 69

Startup Professionals Musings

AUGUST 18, 2013

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Ric Dragon, an expert in online marketing, in “ Social Marketology ,” outlined the best set of steps I have seen so far for the new world: Focus on desired outcomes first.

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Social Media Media Product Metrics 102

Startup Professionals Musings

OCTOBER 18, 2010

Everyone is talking about how social media can help you jumpstart your business at no cost, and experts are springing up on all sides to help you do it at a high cost. So who do you believe, and what are the keys to success for your startup? Understand the basic tools – the social media trinity.

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Social Media Media Startup Blogging 95

Startup Professionals Musings

AUGUST 22, 2012

If you are an entrepreneur today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly require an investment – in people, in technology, your reputation, and your time.

Social Media 95

Social Media Media Startup Platform 95

Startup Professionals Musings

APRIL 9, 2017

If you are an entrepreneur today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly always require an investment, sometimes large, in people, in technology, your reputation, and your time.

Social Media 66

Social Media Media Tips Platform 66

Startup Professionals Musings

MARCH 9, 2020

A common pain of startups after an exhilarating first surge of early adopters is a long and frustrating plateau of slow growth, where it seems like nothing you do will get your business to profitability. There is no magic lever for growth, so several initiatives are required, with metrics to assess value returned. Marty Zwilling.

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Search Engine Optimization Startup Social Media Metrics 131

Startup Professionals Musings

JULY 27, 2012

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Ric Dragon, an expert in online marketing, in his new book “ Social Marketology ,” outlined the best set of steps I have seen so far for the new world: Focus on desired outcomes first.

Social Media 91

Social Media Media Metrics SEO 91

Startup Professionals Musings

JULY 30, 2021

Unfortunately, in my role as business advisor , I don’t see the same response to more common weak signals , like the move to phone texting instead of voice, or politics invading social media. Establish and evaluate metrics at multiple levels. Don’t dismiss any new thing as a “flash in the pan.”

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Marketing Social Media Metrics Customer 162

Startup Professionals Musings

MARCH 8, 2017

If you are an entrepreneur today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly require an investment to be hard hitting – in people, in technology, your reputation, and your time.

Social Media 58

Social Media Media Platform Tool 58

Startup Professionals Musings

MAY 27, 2023

With interactive social media and video everywhere, everyone needs to feel they have a relationship with their leaders, and every brand needs leader personification for customers to relate. You need to look at everything through fresh eyes, continually ask questions not usually asked, and actively listen to contrary views.

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Customer Custom Social Media Metrics 140

Startup Professionals Musings

JUNE 18, 2011

If you are an entrepreneur today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly require an investment – in people, in technology, your reputation, and your time.

Social Media 93

Social Media Media Entrepreneur Platform 93

SoCal CTO

JUNE 9, 2010

Continuing my series of posts that I’ve been collecting that live at the intersection of Startups and being a Startup CTO : Startup CTO Top 30 Posts for April 16 Great Startup Posts from March here are the top posts from May 2010. Now, thanks to social media, you don't have to outspend. It is to out friend.

Startup 248

Startup Venture Capital Conference Social Media 248

TechEmpower

OCTOBER 9, 2023

This category encompasses a vast array of content, from emails and text documents to social media posts. These enhanced capabilities transform the search experience from a passive retrieval process into an active, dynamic interaction. Unstructured Data, as the name suggests, lacks a clear structure.

Generative AI 346

Generative AI Artificial Inteligence Tool Knowledge Base 346

Startup Professionals Musings

DECEMBER 13, 2019

When you are starting a new business, every resource is precious, including time, funding, and people. Some chaos is normal in every new business, but many wait far too long before they install metrics based on “best practices,” and fail to attack obvious bottlenecks with a vengeance. Excessive support and return activities.

Outsource Development 122

Outsource Development Outsource Metrics Technical Review 122

Startup Professionals Musings

MAY 1, 2019

With the real data from that surge, you need to take a hard look at business model realities, cost of customer acquisition, inventory costs, and other key metrics. Here is my summary of the key focus activities of that challenge for every business owner: Manage cash flow daily and plot a plan to profitability.

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Metrics Startup Training Customer 86

Startup Professionals Musings

DECEMBER 22, 2021

In this age of instant and global communication via social media and the Internet, I see more and more evidence that delighted customers should be your top priority. At every Ritz-Carlton , for example, employees are authorized to spend up to $2,000 per guest to solve any guest issue and make the stay positively memorable.

Customer 114

Customer Custom Satisfaction Metrics 114

Startup Professionals Musings

DECEMBER 30, 2022

They don’t realize that these are still rare, require a large risk, and may not be the best way to keep up with change in the market. Before you act, shut up and listen to employees, customers, and futurists. Define realistic metrics to keep track of progress. You need metrics to incentivize the right team behaviors.

Technical Review 101

Technical Review Metrics Resource Software Review 101

Startup Professionals Musings

OCTOBER 21, 2023

Proof of any business model starts with a finished product or solution, sold to a new customer for full price, with high satisfaction for the value received. The conundrum is that once you have really proven the business model, you no longer need the investor money you asked for to start the business.

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Customer Custom Satisfaction Sales 109

Startup Professionals Musings

AUGUST 31, 2020

With interactive social media and video everywhere, everyone needs to feel they have a relationship with their leaders, and every brand needs leader personification for customers to relate. You need to look at everything through fresh eyes, continually ask questions not usually asked, and actively listen to contrary views.

Social Media 128

Social Media Metrics Customer Custom 128

Startup Professionals Musings

JUNE 21, 2023

For your own happiness and satisfaction, I recommend you start instead working from that higher purpose and passion. These must be managed by metrics to allow you to gauge progress, recognize successes, and keep constituents motivated along the way. Make sure your plan makes business sense before committing real resources.

Satisfaction 114

Satisfaction Customer Custom Social Media 114

Startup Professionals Musings

MAY 4, 2016

In my view, starting a new business has never been easier, and according to reports from the Kaufmann Foundation , the numbers are finally here to show it. The number of startups rose in 2015 for the first time in five years, with the largest year-over-year increase in two decades. Establishing your brand with interactive social media.

Startup 61

Startup Social Media News Tool 61

Startup Professionals Musings

JULY 29, 2016

A common pain of startups after an exhilarating first surge of early adopters is a long and frustrating plateau of slow growth, where it seems like nothing you do will get your business to profitability. There is no magic lever for growth, so several initiatives are required, with metrics to assess value returned.

Search Engine Optimization 57

Search Engine Optimization Startup Social Media Metrics 57

Startup Professionals Musings

MAY 5, 2017

If your dream has long been to start and manage your own business, there is no time like the present to get started. Statistics show that the failure rate for new businesses within the first four years is fifty percent or greater, even with companies that have a large startup budget. Customer service is not just fixing problems.

Social Media 57

Social Media Search Engine Optimization Startup Customer 57

Startup Professionals Musings

JANUARY 22, 2021

Proof of any business model starts with a finished product or solution, sold to a new customer for full price, with high satisfaction for the value received. The conundrum is that once you have really proven the business model, you no longer need the investor money you asked for to start the business.

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Sales Customer Custom Social Media 165

Startup Professionals Musings

APRIL 20, 2015

Proof of any business model starts with a finished product or solution, sold to a new customer for full price, with high satisfaction for the value received. The conundrum is that once you have really proven the business model, you no longer need the investor money you asked for to start the business.

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Startup Sales Customer Custom 107

socalTECH

JANUARY 14, 2011

For our Friday interview, we thought we'd catch up with Los Angeles-based MarketShare , the Elevation Partners-backed software provider, to hear where the firm is nowadays. Its primary goal is to focus on identifying what is truly driving demand, analytically, so that our customers can optimize their activities.

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Social Media Demand Activity Marketing 235

Startup Professionals Musings

OCTOBER 14, 2018

With interactive social media and video everywhere, everyone needs to feel they have a relationship with their leaders, and every brand needs leader personification for customers to relate. You need to look at everything through fresh eyes, continually ask questions not usually asked, and actively listen to contrary views.

Social Media 96

Social Media Metrics Customer Custom 96

socalTECH

APRIL 15, 2016

Los Angeles-based Gatsby (www.thinkgatsby.com) has come up with a way to combine both ways to promote social sharing, as well as reduce shopping cart abandonment, via discounts which change depending on your social influence and sharing activity. We spoke with co-founder Brett Bernstein. Explain how Gatsby works?

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Social Media Social Network Examples Startup 100

SoCal CTO

FEBRUARY 17, 2007

I personally believe that there are lots and lots of good developers working inside of organizations who would love to work on the interesting projects that we work on all the time, yet they arent out actively looking, so its almost impossible to find them. He has been the CTO for several start-ups, most notably eHarmony.

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Los Angeles CTO Hire CTO Coach Develop 150

SoCal CTO

OCTOBER 22, 2009

Great by Cliff Allen Business Networking Online who I had blogged about previously in Marketing, Startups and Networking in Los Angeles. Then, face-to-face meetings and activities become much more valuable. For example, I think that looking at Startup Metrics and the implications around that would be a really interesting conversation.

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Los Angeles Networking Angel Blogging 150

socalTECH

JUNE 25, 2012

How do you sort through all that social media activity you are driving, and figure out who really cares about what you're posting? Mark Sylvester sat down with us to talk about the new project, and how it's applying what they've learned building their visual analysis tools to the world of Facebook and social media.

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Social Media Startup Tool LAMP 203