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Hulu: Six Million Hulu Plus Users, New In-Stream Purchasing

socalTECH

Los Angeles-based streaming television provider Hulu said today that its Hulu Plus subscription service has just passed six million subscribers, which it credited to both exclusive access to broadcast and cable shows, as well as its own original content effort, Hulu Originals. READ MORE>>.

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Magnite Acquires SpotX For $1.17 Billion

socalTECH

Los angeles-based sell-side advertising platform operator Magnite announced this morning that it has agreed to acquire SpotX, a video advertising platform provider, in a deal worth $1.17 billion in cash and stock. Magnite is acquiring SpotX from RTL Group. Magnite is led by President and CEO Michael Barrett.

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State of Content | Los Angeles

Tech Zulu Event

State of Content is an unrivaled opportunity to connect and collaborate with today’s leading influencers, executives, and entrepreneurs in the new establishment of advertising, marketing & technology. TALK NYC Heads to SOHO House, Bringing Madison Avenue to West Hollywood on June 13, 2012.

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How Vadio Is Putting The Video Into Music, With Bryce Clemmer

socalTECH

Vadio came out of LA''s Amplify startup accelerator, and now has operations both in Los Angeles and Portland, Oregon. We tried to figure out why people would go to an audio platform, which might be a iHeartradio, Pandora, or Spotify, and why people would go to platforms like YouTube for music. What were you doing before Vadio?

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How Laudville Is Bringing Your Entertainment Life Together

socalTECH

One new, Los Angeles startup-- Laudville (www.laudville.com)--recently launched its service to try to tackle that huge task, of bringing your content together. We''re now in beta, and are incorporating services like iTunes, Amazon, and Hulu, and will be incorporating more (this) year. What''s the business model behind this?

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Decoding The Science Behind The Laughs, With Daniel Altman of Laffster

socalTECH

One of the major growth areas along Silicon Beach has been in the whole area of creating content for digital platforms. In the case of Los Angeles-based Laffster (www.laffster.com), you apply software algorithms, science, and research to figure it all out. One of the companies there I was working with was CollegeHumor. READ MORE>>.

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Interview with Rahul Sonnad, Geodelic

socalTECH

A few weeks ago, Rahul Sonnad --a serial entrepreneur who is best known for founding and selling thePlatform to Comcast--alternately confused and dazzled attendees at Twiistup, the Los Angeles tech conference, with a fake-stilted-Indian-immigrant and ukulele-singing-and-dancing studded pitch for his firm, Geodelic (www.geodelic.com).