Both Sides of the Table

OCTOBER 29, 2009

Advertising has driven the majority of Internet innovation. that is an “in-stream advertising&# company currently focused on monetizing Twitter. This has prompted many people to question whether advertising “in stream&# and on Twitter is a good thing or a bad thing. So what do we mean by in-stream advertising?

Ideas 286

Ideas Advertising Google Technical Review 286

Both Sides of the Table

MARCH 30, 2010

Burstly, a Santa Monica based company, provides an open and free ad management platform that helps mobile application developers better monetize their inventory. It isn’t written by them or any marketing department – so please take it for what it is. I’ll explain in detail below. I like that.

Mobile 282

Mobile Invest Company Companies 282

Both Sides of the Table

MAY 19, 2010

We also talked about the emergence of New York City as the “hot” new area of entrepreneurship, VC and innovation driven by the quantification of the online advertising industry. Another topic we debated early in the program was “lean startup” vs. “ fat startup ” where we both took the obvious hedge and said “it depends.”

Venture Capital 240

Venture Capital Startup Platform Technical Review 240

socalTECH

FEBRUARY 15, 2011

Last week, Los Angeles-based FastPay (www.fastpaypartners.com) announced a round of funding and its services for providing advanced payment to online publishers, application developers, and game developers. On one hand, you've got publishers, on the other, advertisers. Tell us a little bit about what FastPay is about?

Advertising 133

Advertising .Net Startup Funding 133

socalTECH

NOVEMBER 19, 2018

San Diego-based uCast Global (www.ucastglobal.com), backed by Gary Winnick, is looking to tackle that entire area of content distribution, and is led by startup veteran Dr. Kanaan Jemili. We caught up with Kanaan to learn more about uCast Global. Weve also developed technology that allows them to get a really easy start.

Content 113

Content Startup Mobile Platform 113

socalTECH

FEBRUARY 10, 2011

Hamilton Chan is founder of Los Angeles-based PaperLinks (www.paperlinks.com), a new startup which is developing mobile applications which take advantage of QR codes--the 3D barcodes which are cropping up everywhere--to help users marketers go beyond just linking those codes to web pages, but also to power social applications.

Startup 233

Startup Tips Web Platform 233

Tech Zulu Event

APRIL 15, 2012

So far, I’ve covered how to decide which type of app you’re looking to create and how to use your market research to decide what features you want your app to have. Think of it as a short story about someone picking up your app and walking through it to get something done. User Stories can be dry or lively.

Marketing 84

Marketing Screening Social Network Startup 84

socalTECH

MAY 2, 2012

Pasadena-based Punchcard , the mobile application developer which develops loyalty programs for retailers, said today that it is now available nationwide, after a debut in Southern California earlier this year.

Idealab 154

Idealab Southern California Pasadena Mobile 154

Both Sides of the Table

FEBRUARY 17, 2010

But like lemmings, every company in the market rushed to proclaim they were launching WAP versions of their products. They pronounced “The End of Software.&# It was typical Marc Benioff marketing hyperbole but it was very effective. Their company, my company and countless others espoused cloud-based applications.

Brentwood 326

Brentwood Mobile Google Web 326

socalTECH

SEPTEMBER 23, 2008

As companies figure out a way to monetize social media, one of the areas which has been lacking is a way to measure the impact and effectiveness of social media advertising. Ian Swanson: Sometrics is a social analytics and advertising company. I worked at Userplane, building social applications for sites like MySpace.

Social Media 113

Social Media Advertising Social Network Userplane 113

socalTECH

SEPTEMBER 23, 2008

As companies figure out a way to monetize social media, one of the areas which has been lacking is a way to measure the impact and effectiveness of social media advertising. Ian Swanson: Sometrics is a social analytics and advertising company. I worked at Userplane, building social applications for sites like MySpace.

Social Media 100

Social Media Advertising Social Network Userplane 100

Frank Addante

MAY 22, 2006

► August (1) Stay Positive ► July (2) Go Fast, but Don’t Hurry The DNA of an A++ Team ► June (1) Setting up Shop - Picking an Office Space ► May (3) Startup 6.0 - the Rubicon Project: Internet Advert. Internet advertising is good. No, it’ Startup 2.0: Visit StrongMail Website Startup 4.0:

Startup 40

Startup Venture Capital Outsource Development Advertising 40

Tech Zulu Event

SEPTEMBER 23, 2010

The show focuses on legal issues surrounding startups, entrepreneurs, venture capitalists and emerging technology. About The Show: TZLaw Segments are: News You Can Use: a weekly roundup of top tech law headlines and analysis geared towards lean startups. reputation rating websites and advising technology startups.

IP 81

IP Social Network Technical Review Networking 81