Remove Advertising Remove Application development Remove Marketing Remove Web
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FastPay Tops $100M In Funding To Customers

socalTECH

The company, which is headed by Jed Simon, offers up short term credit lines to web publishers and other digital businesses who typically face 60 day or longer payment cycles. The firm says it recently expanded into a number of verticals, including YouTube Channels, and Facebook Preferred Marketing Developers. READ MORE>>.

Customer 164
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Is it a Good Idea to Have Ads in Tweets?

Both Sides of the Table

Advertising has driven the majority of Internet innovation. that is an “in-stream advertising&# company currently focused on monetizing Twitter. This has prompted many people to question whether advertising “in stream&# and on Twitter is a good thing or a bad thing. So what do we mean by in-stream advertising?

Ideas 286
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I Just Invested in @Burstly, a Mobile Ad Management Company

Both Sides of the Table

Burstly, a Santa Monica based company, provides an open and free ad management platform that helps mobile application developers better monetize their inventory. It isn’t written by them or any marketing department – so please take it for what it is. I’ll explain in detail below. Enter Burstly. I like that.

Mobile 282
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Interview with Hamilton Chan, PaperLinks

socalTECH

Hamilton Chan is founder of Los Angeles-based PaperLinks (www.paperlinks.com), a new startup which is developing mobile applications which take advantage of QR codes--the 3D barcodes which are cropping up everywhere--to help users marketers go beyond just linking those codes to web pages, but also to power social applications.

Startup 233
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Interview with Evan Rifkin, Burstly

socalTECH

We cater to mobile phone developers--right now the iPhone, and coming soon to Android. You have advertising networks and mediation players, but you don't really have an ad management platform like ours. I've been in the ad network business, helping Adconian, and know the web site publishing world. Our space is pretty young.

Startup 164
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This Week in VC with Dana Settle of Greycroft Partners

Both Sides of the Table

We also talked about the emergence of New York City as the “hot” new area of entrepreneurship, VC and innovation driven by the quantification of the online advertising industry. The “private sale” market phenomenon was started in France by Vente-Privee (literally means “private sale”) and was replicated in Germany by BrandsforFriends.

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Interview with Kanaan Jemili, uCast Global

socalTECH

Weve also developed technology that allows them to get a really easy start. They can start on mobile online, or mobile and web, and then develop other applications for Snap TV, Roku, and scale the service as they move forward.

Content 113