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Citysearch Invests In OrangeSoda, Launches Online Local Advertising Service

socalTECH

West Hollywood-based Citysearch , the online local business guide owned by IAC, announced today that it has launched a new online advertising service for local businesses called CityGrid Complete. The new offering will provide SEO services and content advertising services. READ MORE>>.

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Get to Know Richard de Silva of Highland Capital

Both Sides of the Table

He then worked in consulting which gave him a broad base of business experience working with the newspaper, cable, and advertising industries. He was introduced through mutual friends to Highland Capital. At the time consumer internet venture capital was still suffering from the collapse of the Tech Bubble. 11:40-14:15).

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How This Entrepreneur Raised $28,000 Using Airbnb to Fund Her Startup

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She hasn’t raised any venture capital. One of the many things you become expert at when you launch your own company and have no money is SEO. Tracy studied SEOMoz and several other online sources of SEO tips. She did her first tech startup after the age of 30. And she didn’t start her company in Northern California.

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This Week in VC Episode 6 with @Jason Calacanis: Best One Yet

Both Sides of the Table

Next Wednesday we’ll have Dana Settle of Greycroft Partners, a New York / LA early-stage venture capital fund. Users participate by performing tasks, taking surveys or watching advertiser videos. Addressable advertisements are capable of being targeted to the individual household.

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Interview with Skyler Lucci, HeyTutor

socalTECH

The company recently raised a round of funding from Santa Barbara-based ScOps Venture Capital. Uber, Lyft, Airbnb, and others have had to raise tons of capital and have super-solid foundations to go with the hyper-local play. How did you connect with Kevin and ScOps Venture Capital, and why did you decide to raise a round?

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Interview with Dan Yomtobian, Scour

socalTECH

Scour is an offshoot of a PPC advertising firm, ABCSearch, which was also founded by Dan. Users can vote for relevancy of results, and over time, the non-relevant information or SEO moves down below the line. What's the business model behind the site--it looks like this is advertising driven? It's pretty much been all organic.

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Pour And Stir II – Managing Your Cost Per Customer

InfoChachkie

“I know half the money I spend on advertising is wasted, but I can never find out which half.” In the “good old days”, pre- 1999, advertising dollars were largely gambled away. Such Search Engine Optimization (SEO) is modern-day snake oil. John Wanamaker. However, you are only paid for ads that generate sales.

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