Startup Professionals Musings

AUGUST 20, 2013

In the past, if your startup had a website presence, the company was credible by definition. Until the company name is a famous brand, you are the brand. Advertising presence. The presence of a few related advertisements can actually improve your site credibility, since most credible sites have them. Marty Zwilling.

Search Engine Optimization 105

Search Engine Optimization Startup Advertising SEO 105

Startup Professionals Musings

OCTOBER 3, 2010

Search engine marketing is simply buying advertising for your business from Google or another search engine company. This is NOT the same as Search Engine Optimization (SEO). In this context, there are many parameters and concepts you need to understand before you buy advertising: Cost per impression (CPI).

SEM 90

SEM Marketing Startup Search Engine Optimization 90

Tech Zulu Event

AUGUST 15, 2011

Tony is currently Founder/CEO for Eventify, an LA-based startup creating a venue marketplace, and Visible Factors, an SEO consulting company. and most recently Myspace, where he ran an online marketing team focused on SEO, social media, and paid traffic acquisition. Krishna Subramanian, Co-Founder, Mobclix.

SEO 85

SEO CTO Coach Conference Social Media 85

Startup Professionals Musings

JUNE 18, 2012

Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Use the Internet and social networking instead of public relations companies and advertising agencies. As a result, being an entrepreneur in now within the financial reach of almost everyone. Sales and marketing costs. Marty Zwilling.

Startup 102

Startup Search Engine Optimization SEM Social Network 102

Tech Zulu Event

NOVEMBER 18, 2011

An entrepreneur having low self worth is the number one deterrent for a potential customer not buying into what you are selling. Typically entrepreneurs doubt themselves because they undervalue their offerings, but it isn’t about creating a product, setting a price and hoping people will buy. Ask yourself, ‘what does my company solve’?

Customer 85

Customer Custom Marketing SEO 85

socalTECH

FEBRUARY 15, 2019

The company recently raised a round of funding from Santa Barbara-based ScOps Venture Capital. What I tell investors, friends, and family, is even though they might hear about all of these new companies calling themselves the Uber for tutoring and saying they can provide on-demand tutoring, I know that it will never work hyper-locally.

Startup 113

Startup Venture Capital Beverly Hills Acquisition 113

Both Sides of the Table

MARCH 25, 2016

In our industry we applaud the efforts for entrepreneurs to have tried and we know that today’s failure can bring the experience for tomorrow’s success. It turns out that to build a successful company you ultimately need this strange thing called “revenue” that people don’t just hand you: You need to earn it.

Startup 150

Startup Marketing Study SEO 150

InfoChachkie

DECEMBER 2, 2009

“I know half the money I spend on advertising is wasted, but I can never find out which half.” In the “good old days”, pre- 1999, advertising dollars were largely gambled away. As Marketing Guru Guy Gabriel of Idea Engineering points out in Max Brand , viral marketing has made many an entrepreneur terminally ill.

Customer 164

Customer Custom Advertising SEM 164

Startup Professionals Musings

DECEMBER 5, 2010

In the past, if your startup had a website presence, the company was credible by definition. Until the company name is a famous brand, you are the brand. Advertising presence. The presence of a few related advertisements can actually improve your site credibility, since most credible sites have them.

Tips 92

Tips Search Engine Optimization Startup Advertising 92

Startup Professionals Musings

NOVEMBER 12, 2013

If your web site is not optimized for search engines (SEO), all your online content and marketing efforts are wasted. There is still a place for paid advertising. Online advertising is the promotion of your site and content on other sites such as pay-per-click contextual ads, banner ads, rich media ads, and ads in newsletters.

Social Media 93

Social Media Content Startup Web 93

socalTECH

NOVEMBER 12, 2008

Matthew spoke to us to give us a better idea of what the company offers and why it was started. What's your background, and how did you decide to start the company? It was the third week of December 2006, and I was involved with a biodiesel company. Who are you targeting with this -- buyers at companies?

SEO 100

SEO Advertising Gogii Tech Coast Angels 100

socalTECH

APRIL 14, 2010

Lolita Carrico: After I sold ModernMom last year to Demand Media and Richard Rosenblatt, which they merged into Brook Burke's company, BabooshBaby.com, I stayed with them through the transition. Tags: lolita carrico gloss network startup interview content women advice entrepreneur modernmom. Lolita Carrico: I think so. READ MORE>>.

Networking 230

Networking Social Media Startup Search Engine Optimization 230

Startup Professionals Musings

OCTOBER 3, 2012

If you web site is not optimized for search engines (SEO), all your online content and marketing efforts are wasted. There is still a place for paid advertising. Online advertising is the promotion of your site and content on other sites, such as pay-per-click contextual ads, banner ads, rich media ads, and ads in newsletters.

Startup 96

Startup Social Media Content Paid Search 96

Tech Zulu Event

NOVEMBER 11, 2013

“The one-day event will bring together leading executives, entrepreneurs and professionals to celebrate this diverse L.A. What was also interesting to learn is that there really aren’t any channels devoted to adult females since it’s mostly young males 18-34, a prized demographic within advertising, who view online videos.

Hollywood 100

Hollywood Screening Ideas Entertainment 100

socalTECH

SEPTEMBER 14, 2009

Bill Fried: I'm a serial entrepreneur. About eight years ago, I founded a recreation company, which, oddly enough, is now one of my own suppliers. I was in advertising and marketing, working in Newport Beach on the Mazda account. How is the company funded? We're really in the memories business. It's down in Laguna Beach.

Activity 164

Activity Startup Sites Web 164

Startup Professionals Musings

FEBRUARY 13, 2010

Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Use the Internet and social networking instead of public relations companies and advertising agencies. As a result, being an entrepreneur in now within the financial reach of almost everyone. Sales and marketing costs. Marty Zwilling.

Startup 50

Startup High Tech Search Engine Optimization SEM 50

SoCal Delicious

AUGUST 28, 2012

Entrepreneur. Entrepreneurs. Orange County alone is home to more than 300 medical device companies with world-renowned leadership in ophthalmic and cardiovascular devices – a far cry from the “silicone” valley that Ms. MYTH 2: Silicon Valley companies will always have the best shot at funding. Advertise on VentureBeat.

Southern California 57

Southern California PHP Technical Review Orange County 57

Jason Nazar

MAY 2, 2016

Pick a company name and check any potential trademark infringements on Trademarkia or KnowEm. Open your company bank account. For those issuing stock to finance the company (corporations), use a Shareholder’s Agreement. Speak to entrepreneurs and leaders in your industry and consider asking them to be your mentor.

Outsource Development 40

Outsource Development Startup Google Mentor 40

Startup Professionals Musings

SEPTEMBER 15, 2013

You don’t need to invent an innovative product to be a real entrepreneur. Many of these new entrepreneurs were regular employees a few years ago, focused on a skill specialty. The days when these roles were stable careers for company employees are gone. We are becoming a society of entrepreneurs. Information specialists.

Entrepreneur 106

Entrepreneur Services Search Engine Optimization Startup 106

Both Sides of the Table

MAY 15, 2010

It’s always fun chatting with Jason because he’s knowledgeable about the market, quick on topics and pushes me to talk more about VC / entrepreneur issues. We’re staring to get the hang of how to divide the show up into talking about deals but also talking about issues for entrepreneurs during funding. Short answer: no.

Venture Capital 285

Venture Capital Startup Advertising Redpoint 285

Startup Professionals Musings

FEBRUARY 21, 2011

You don’t need to invent an innovative product to be a real entrepreneur. Self-employed services specialists are just as important, and are a growing part of this new “ age of the entrepreneur ” that I discussed last week. Many of these new entrepreneurs were regular employees a few years ago, focused on a skill specialty.

Entrepreneur 89

Entrepreneur Services Product Search Engine Optimization 89

Jason Nazar

AUGUST 15, 2013

Other than paying for traffic with advertising, there are only so many ways to get people to show up at your door. Helpful Resources about Search Engine Traffic : 68 Helpful SEO Tools. There are 7 Ways to Get Traffic on the Web, in no weighted order they are: 1.) Search Engines. Referring Traffic / Press. Referring Traffic / Press.

Web 61

Web Social Media Content Sites 61

Startup Professionals Musings

FEBRUARY 24, 2010

Entrepreneurs who run startups have to be generalists to survive. Yet I’m seeing another critical group of entrepreneurs, self-employed specialists, who are a growing part of this new “ entrepreneurial revolution ” that I discussed a couple of weeks ago. Many of these new entrepreneurs were regular employees a few years ago.

Entrepreneur 48

Entrepreneur Search Engine Optimization Startup SEM 48

Jason Nazar

JANUARY 14, 2009

“If You Build It…They Will Come” may work for historical baseball ghosts, but it’s not a strategy you can rely on when starting an internet company. Other than paying for traffic with advertising, there are only so many ways to get people to show up at your door.

Web 62

Web Social Media Content Sites 62