Advertising Companies PPC Sales 
Startup Professionals Musings
MARCH 23, 2013
Paid search engine ranking (PPC) is buying advertising for your business from Google or another search engine company. PPC is sometimes called “buying your way into search results.” In this context, there are many parameters and concepts you need to understand before you buy advertising: Cost per impression (CPI).
socalTECH
MARCH 20, 2009
Scour is an offshoot of a PPC advertising firm, ABCSearch, which was also founded by Dan. What's the business model behind the site--it looks like this is advertising driven? Dan Yomtobian: 100 percent of our revenues come from advertisers, and from people clicking on sponsored listings. How is the company funded?
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Startup Professionals Musings
OCTOBER 3, 2010
Search engine marketing is simply buying advertising for your business from Google or another search engine company. With SEM, the goal is for the search user to not only see your ad, but to click on it to get to your website (click-through), and buy your widget (conversion to sale). Cost per click (CPC). Cost per action (CPA).
Tech Zulu Event
JULY 31, 2013
With a standard PPC conversion rate (pay per click) of.01% 01% that means before even mid week arrives this startup company will have at least 18,511 people who will not only know this founders brand, but will have clicked over to the website. 7 – The line between art and marketing/advertising is now very blurry.
Eric Greenspan
NOVEMBER 9, 2009
He’s a great guy and taught me a bunch of new things about affiliate marketing and his company. Santa Barbara born companies such as DoubleClick, ValueClick, Commission Junction and FastClick are all leaders in the space (the last three are all now owned by ValueClick who’s founder is a major investor in Make It Work).
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