Startup Professionals Musings
MARCH 23, 2013
Paid search engine ranking (PPC) is buying advertising for your business from Google or another search engine company. PPC is sometimes called “buying your way into search results.” For sites displaying the ads, this is called pay per click (PPC). Both have the same end goal of getting people to your website.
socalTECH
MARCH 20, 2009
Scour is an offshoot of a PPC advertising firm, ABCSearch, which was also founded by Dan. Our ABCSearch business is quite large--we do over 10 billion searches across our network and syndicate--and we have deals with all the search engines, Ask.com, Yahoo, all of the domain parking companies, and many contextual ad companies.
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Tech Zulu Event
JULY 31, 2013
With a standard PPC conversion rate (pay per click) of.01% 01% that means before even mid week arrives this startup company will have at least 18,511 people who will not only know this founders brand, but will have clicked over to the website. No more than 48 hours since uploading for the public to enjoy. If we apply that.01%
Eric Greenspan
NOVEMBER 9, 2009
He’s a great guy and taught me a bunch of new things about affiliate marketing and his company. Santa Barbara born companies such as DoubleClick, ValueClick, Commission Junction and FastClick are all leaders in the space (the last three are all now owned by ValueClick who’s founder is a major investor in Make It Work).
Startup Professionals Musings
OCTOBER 3, 2010
Search engine marketing is simply buying advertising for your business from Google or another search engine company. With SEM, the goal is for the search user to not only see your ad, but to click on it to get to your website (click-through), and buy your widget (conversion to sale). Cost per action (CPA).
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