Startup Professionals Musings

MARCH 23, 2013

Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on paid search results (appear on the first page of search results, right hand column, despite low SEO rank). Advertising is all about getting the most results for the least cost.

Paid Search 90

Paid Search PPC Organization SEO 90

Startup Professionals Musings

JUNE 4, 2021

Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on paid search results (appear on the first page of search results, despite low SEO rank). Thus I recommend that you stick with organic search, and use SEO to raise your ranking.

PPC 154

PPC SEO Paid Search Search Engine Optimization 154

InfoChachkie

JULY 14, 2011

Value Prop Twitter Style : “Ringrevenue’s call performance marketing platform enables ad networks, agencies, advertisers & publishers to generate more inbound sales calls.”. At RingRevenue we’ve created a call performance marketing platform that at its core is all about getting more high-value calls to advertisers who want them.

Marketing 209

Marketing Advertising Paid Search Startup 209

Startup Professionals Musings

OCTOBER 3, 2012

But the low cost also means that your competition will also be there in force. Search engines. If you web site is not optimized for search engines (SEO), all your online content and marketing efforts are wasted. Paid search” will mitigate this to some extent, but is not a sustainable strategy. like Google.

Startup 96

Startup Social Media Content Paid Search 96

Startup Professionals Musings

NOVEMBER 12, 2013

But the low cost also means that your competition will also be there in force. Search engines like Google are still the primary method for finding information on the Internet. If your web site is not optimized for search engines (SEO), all your online content and marketing efforts are wasted. Do them all.

Social Media 93

Social Media Content Startup Web 93

socalTECH

NOVEMBER 14, 2019

Maybe they might be using a platform like Shopify to sell their products and power their website, and they might use Facebook for advertising, and maybe they're using paid search with Google. The challenge is, all of their data is in the cloud, spread across all different systems, and those systems don't talk to each other.

Startup 113

Startup Platform Commerce San Diego 113

Both Sides of the Table

MARCH 11, 2011

I thing I’ve learned over the years is that technology purists hate advertising even when it is that revenue stream that truthfully drives much of our industry. He created GoTo.com (later renamed Overture) out of a frustration with search. So he launched a company with exclusively paid search.

Competition 350

Competition Idealab Product CitySearch 350