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Covario Targets Mobile Web Sites

socalTECH

San Diego-based Covario , a developer of search engine marketing and search engine optimization software, said today that it has launched a new product focused on creating mobile web sites. According to the firm, its new product--Mobile COntent Optimizer--helps advertisers create mobile-friendly web sites.

Web 154
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Avalon Ventures Backs Selectable Media

socalTECH

San Diego-based venture investor Avalon Ventures has backed a developer of video advertising products, Selectable Media , to the tune of $2M. Selectable Media, which is based in New York, lets users opt into branded video advertising in exchange for free access to content on web and mobile apps.

Avalon 147
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Thanks to socalTECH's Sponsors and Advertisers!

socalTECH

Thanks to all of our sponsors and advertisers, who make our coverage of Southern. to San Diego. to San Diego. Thanks this week to our sponsors and advertisers, which include Clearstone. Advertisers. Pixelgate.net (www.pixelgate.net) - Internet Access, Web Hosting, Network. professionals?

SoCalTech 127
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Congress Urges Tech Firms To Control Content—But With Qualms

Xconomy

Lawmakers urged the companies to scour their networks to root out foreign advertisers, trolls and bots; to eliminate messages meant to sow discord among Americans; and banish content the social media companies themselves describe as “vile” and “malicious.”

Content 48
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Decoding The Science Behind The Laughs, With Daniel Altman of Laffster

socalTECH

One of the major growth areas along Silicon Beach has been in the whole area of creating content for digital platforms. But, how do you figure out what actual content will resonate with online consumers? My background is that I was at IAC, focused on advertising solutions and advertising engagement.

Content 230
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Interview with Kanaan Jemili, uCast Global

socalTECH

In a world of digital video, whats the best way to distribute and monetize that streaming video content? San Diego-based uCast Global (www.ucastglobal.com), backed by Gary Winnick, is looking to tackle that entire area of content distribution, and is led by startup veteran Dr. Kanaan Jemili.

Content 113
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VMIX Adds Reseller

socalTECH

San Diego-based VMIX , which provides a platform for publishing and managing online video, reports today that it has signed on an ad agency and reseller, which has resulted in more than 30 customers for the firm. Tags: vmix publishing video content advertising. Financial impact of the customers were not disclosed.