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CPC Marketing Firm Bardon Advisors Acquired

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Los Angeles-based Bardon Advisors , a cost-per-click (CPC) search and affiliate marketing firm, has been acquired by New York-based MediaTrust. Tags: bardon advisors mediatrust merger acquisition cpcp advertising ecommerce. Financial terms of the acquisition were not disclosed.

CPC 165
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MediaTrust Gets $3M

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Los Angeles-based MediaTrust , which develops an online advertising and marketing platform, announced Thursday that it has raised $3M in a new funding round. The funding will go towards its Performance Exchange (MPTX) product, a real-time, CPC advertising exchange. MediaTurst is headed by Peter Bordes.

CPC 162
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How Mobile Is Changing Oversee's Business, With Debra Domeyer

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We recently chatted with Debra Domeyer , CEO of Oversee.net (www.oversee.net), a Los Angeles company which provides both domain monetization and runs vertical, consumer lead generation and marketing sites, to hear about the company. The third area I'd stree, is the consumer area, especially in the vertical marketing division.

Mobile 224
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Interview with Robert Flynn, Aggregage

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Los Angeles-based Aggregage (www.aggregage.com) is looking to help aggregate the content across multiple blog publishing sites, and curate that information into specific, B2B niche vertical web sites. The target market was initially all of the sound work done in the media space. What is Aggregage? Robert Flynn: Yes. plus range.

Startup 162
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Docstoc's Jason Nazar Talks About DocStore

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Jason is also behind the popular "Startups Uncensored" events in Los Angeles, so we also pinged him on how those events have been going. This is a really big, $50 million business at least, and we really want to own the market. For those who haven't heard yet, tell us about DocStore and what it is all about?