Both Sides of the Table
FEBRUARY 7, 2010
I originally conceived it as the Top 11 things that I believe “all entrepreneurs need to succeed.&# If it stuck to this theme then I would stand by my top 11. It isn’t a “must&# for me but it’s certainly a huge positive when entrepreneurs have it. So the whole customer development cycle is very streamlined.
socalTECH
OCTOBER 6, 2017
The platform approach we took allows teams and companies and venues to access the best functionality, at a subcription price, rather than a custom development price. We have what is called a mult-dimensional, segmentation engine, that helps them understand their fans on the platform, and provide advertisers with specifics.
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SoCal CTO
JUNE 9, 2010
Why Entrepreneurs Hate Lawyers. Facebook is about to try to dominate display ads the way Google dominates text ads - Chris Dixon , May 15, 2010 It is customary to divide online advertising into two categories: direct response and brand advertising. Through advertising or direct sales, these sites harvest intent.
Startup Professionals Musings
APRIL 28, 2014
What you really need is a VP of Marketing and Customer Development, who can help with lead generation and honing the message, rather than an executive to manage a sales team and existing customers. c-level entrepreneur funding startup titles' Chief Sales Officer (VP Sales). Chief Risk Officer. Marty Zwilling.
Startup Professionals Musings
FEBRUARY 22, 2013
What you really need is a VP of Marketing and Customer Development, who can help with lead generation and honing the message, rather than an executive to manage a sales team and existing customers. Evangelism marketing is an advanced form of word of mouth marketing (WOMM), now largely replaced by Facebook and Twitter.
socalTECH
APRIL 10, 2018
Most of our mentors are people who have been successful entrepreneurs and investors, who have been there, and understand how to get a company to the next sage. They fail to understand what the market is, what their differentiation is to their customers. Blake Caldwell: We believe heavily in customer in customer development.
Both Sides of the Table
MARCH 11, 2011
I thing I’ve learned over the years is that technology purists hate advertising even when it is that revenue stream that truthfully drives much of our industry. He wanted to build direct customer relationships to get product feedback but only 2% of customers would ever return their registration cards.
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