Both Sides of the Table
FEBRUARY 7, 2010
Traffic.com sold 10-second in-content advertising spots to local TV broadcasters. This is exactly the reason I like people who present to me to start with their personal bios. The exact same team had worked on 2 previous customer service startups (and 1 non-CS product). I met the CEO Brian Malewicz several times.
Both Sides of the Table
MARCH 11, 2011
He presented the idea at the TED conference in the mid 90′s and was literally boo’d while he was on stage. I thing I’ve learned over the years is that technology purists hate advertising even when it is that revenue stream that truthfully drives much of our industry. It was a pleasure to write them myself.
SoCal CTO
JUNE 9, 2010
Facebook is about to try to dominate display ads the way Google dominates text ads - Chris Dixon , May 15, 2010 It is customary to divide online advertising into two categories: direct response and brand advertising. Through advertising or direct sales, these sites harvest intent. they have purchasing intent ).*. Here’s why.
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