socalTECH

SEPTEMBER 20, 2017

Santa Barbara-based TrackStreet , a provider of internet brand protection and analytics software, said today that it has named Ryan Erickson as Vice President of Sales. Erickson was most recently Vice President of Sales for Teva North America, a division of Deckers Brands, and also has served at Timberland, Rockport and Reebok.

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socalTECH

AUGUST 8, 2018

Is there a way you can make direct mail perform more like digital advertising channels? We've taken all of the logistics and headache out of defining a campaign for our customers. We were working on a portfolio of consumer Internet brands. We build on those audiences, and find others that look alike.

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Both Sides of the Table

MARCH 11, 2011

I thing I’ve learned over the years is that technology purists hate advertising even when it is that revenue stream that truthfully drives much of our industry. If it worked in the Yellow Pages, why not on the Internet? He said it was better than the Yellow Pages because he would provide pricing transparency. Shopping.com.

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