Both Sides of the Table
FEBRUARY 21, 2010
When I started investing the US advertising market was $300 billion with only 10% of it ($30 billion) of it being online and measurable. One recession later and the US advertising market is about $245 billion – but still only 10-12% is online and measurable. I covered that topic in my Twitter is RSS post.
InfoChachkie
JULY 16, 2012
Coull Offers Advertisers Video Skimlinks. Apologies: an incomplete draft of this article was inadvertently sent out previously via RSS. A UK startup, Coull (pronounced “cool”), allows advertisers to create and embed such contextually revelvant ads within their existing video assets.
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InfoChachkie
JULY 5, 2012
Coull Entrepreneurs Get More Customers. Coull Offers Advertisers Video Skimlinks. <JG A UK startup, Coull (pronounced “cool”), allows advertisers to create and embed such contextually revelvant ads within their existing video assets. Some reject pre-roll ads because they increase the viewer abandonment rate.
InfoChachkie
JULY 20, 2012
James’ speech carefully tracks the progress of social advertising or lack thereof through the six movies in the Batman franchise released during his lifetime. Your customers carry your message for free by sharing with their friends, friends of friends, etc. So what does this mean? Why does social win the ROI battle? Share and Enjoy.
InfoChachkie
JULY 15, 2013
Such fit exists when a profitable customer acquisition model can be repeatedly executed with consistent results and without the need of heroic efforts. Advertising - "We will monetize our customers via online ads.". If you haven''t already subscribed yet, subscribe now for free weekly Infochachkie articles! Share and Enjoy.
InfoChachkie
JULY 25, 2012
RingRevenue's unique technology allows online and offline advertisers and publishers to consistently increase revenues from mobile, print, search and email campaigns by tracking the phone calls generated by such ads. Consumers are calling advertisers tens of billions (yes billions) of times a year to inquire about products and to buy things.
InfoChachkie
MAY 14, 2012
Since then, the craft of advertising online has matured from an art to a science. Results from some of DataPop’s customers are even more impressive than the averages: • ABetterStay.com saw leads and conversion rates increase 125% and 72%, respectively, while decreasing its cost per lead by 29%. • free weekly Infochachkie articles!
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