Startup Professionals Musings

OCTOBER 21, 2022

We don’t hear about the remaining several million apps that are mostly free, and garnering only trivial revenue through advertising. If you want to drive up the demand for your core product, one smart tactic is to drive down the price of all complementary products. Look for value points to control.

Develop 138

Develop Development Platform Mobile 138

Startup Professionals Musings

APRIL 29, 2022

Stepping into unknown territories takes real customer acquisition marketing and new costs through social media, public relations, and advertising campaigns. Be prepared to create and train a dedicated support group that can keep up with your now large and growing install base of demanding customers.

Marketing 110

Marketing Pricing Startup Customer 110

Startup Professionals Musings

AUGUST 2, 2017

Every business I know is intimately familiar with outbound marketing, or pushing your message out to customers through email, newspaper, and television advertising. If you have a consistent and valuable presence on your site and your social media channels, you have a better chance of a higher ranking on search engine result pages.

Marketing 76

Marketing Social Media Content Media 76

Tech Zulu Event

OCTOBER 17, 2012

At the moment, Conolly heads the startups social media team in Egypt while Turdubaev looks after Russian countries and translation of the site. Where does someone who is starting a hairdressers advertise their business? Small business owners who are not internet savvy - do not know how and where to advertise their business.

Advertising 79

Advertising Services Social Network Startup 79

TechEmpower

NOVEMBER 13, 2023

It means wasted advertising spend and lost goodwill. An empty textbox, demanding to be filled with a concise, compelling summary to impress potential employers is daunting. This isn’t just our opinion - our startup metrics prove it! Even with the pop-up suggestions, we saw significant drop-off during user onboarding.

Generative AI 295

Generative AI Artificial Inteligence TechEmpower Tips 295

socalTECH

JANUARY 14, 2011

Its primary goal is to focus on identifying what is truly driving demand, analytically, so that our customers can optimize their activities. Essentially, we help them learn how to get more with less, and also how to consider new investments in things like social media, mobile marketing, or video.

Social Media 235

Social Media Demand Activity Marketing 235

Tech Zulu Event

JANUARY 19, 2013

TechZulu had the pleasure again this year to help bring all the New Media Expo (NMX) 2013 Keynotes sessions live. If you missed out on the keynotes live we have all of them for you on demand. This equation paired with her social media mantra, that humans connect with humans not logos, has proved that social media can be monetized.

Social Media 72

Social Media Media Blogging Platform 72

socalTECH

APRIL 14, 2010

Lolita was founder of ModernMom.com, which she sold to Richard Rosenblatt's Demand Media last year, and we caught up with Lolita to learn more about her newest venture. Lolita Carrico: Social media had a lot to do with it, for sure. Being one of the first in the mom media area has helped. What is Gloss Network?

Networking 230

Networking Social Media Startup Search Engine Optimization 230

Startup Professionals Musings

DECEMBER 17, 2022

Scrappy guerilla marketing based on personal contacts and word-of-mouth campaigns gives way to more expensive customer acquisition using advertising, trade shows, and a marketing agency. You suddenly need to enhance your in-house social media efforts with a public relations firm.

Startup 106

Startup Pricing Cloud Computing Customer 106

Startup Professionals Musings

JANUARY 24, 2020

We don’t hear about the remaining several million apps that are mostly free, and garnering only trivial revenue through advertising. If you want to drive up the demand for your core product, one smart tactic is to drive down the price of all complementary products. Look for value points to control.

Mobile 126

Mobile Develop Development Platform 126

Tech Zulu Event

JANUARY 22, 2016

percent of all social network ad spending worldwide. Costs for advertising on Facebook are increasing, due to high demand, and their profits continue to soar. How can your company best benefit from social networking ads in 2016? If your competitor is spending more on social network advertising, so should you.

Marketing 40

Marketing Social Media Social Network Technical Review 40

Startup Professionals Musings

FEBRUARY 1, 2019

Innovation is key in setting your company apart from the onslaught of promotional media out there today, including email blasts, banner ads on the Internet, and pervasive television spots. Here are some key recommendations for building your branding plan: Find out who your customers are through social media.

Social Media 73

Social Media Customer Custom Mobile 73

Startup Professionals Musings

DECEMBER 27, 2021

With the widespread popularity of social media, I now see many businesses looking at niche market interest groups, such as sites for travelers, hunters, cancer support, and crafts. They specialize in the depth of their selections that a true connoisseur demands. Online sites now advertise customized designs and personal fits.

Startup 112

Startup Ideas Examples Entrepreneur 112

SoCal CTO

NOVEMBER 11, 2009

I hadn't talked to her in a while and then because of a presentation I did around Social Media for Service Professionals she and I reconnected. I've been President of my marketing, branding, creative and advertising firm for, yikes, 30 years. I'd be curious what you are doing with social media for a logistics company.

Marketing 150

Marketing Social Media Blogging Media 150

Tech Zulu Event

JUNE 11, 2013

ABC Family, Fox, Universal Music, Google, Facebook, Demand Media, MyLife, Riot Games, DFJ Frontier, Rustic Canyon, GRP Partners, Siemer and Associates, Marketshare, Saatchi Online, OMD, Ignited, Rubicon Project, Smashbox Cosmetics, NFL, UCLA, USC, and dozens of start-ups. Opening Party hosted by Demand Media with KCRW at the Viceroy.

GRP Partners 88

GRP Partners MyLife Dollar Shave Club Santa Monica 88

Startup Professionals Musings

MARCH 8, 2019

As a startup, you need to build a large customer base quickly, as Airbnb did with social media work around oversubscribed big-city conferences. Uber and Airbnb managed to remain “under the radar” of the giants by snatching up excess demand until they had their own foothold in the market.

Customer 73

Customer Custom Social Media Startup 73

Startup Professionals Musings

AUGUST 7, 2020

Even a million users on your social media site won’t pay the bills until you sell some advertising or a premium service. Although his focus is naturally on bigger companies, I contend that his recommended strategies apply equally well to entrepreneurs and startups: Demand a mindset of deep thinking for the long term.

Technical Review 124

Technical Review Layoffs Social Media Metrics 124

socalTECH

AUGUST 17, 2020

The reason for this business, is folks are always going on social media to recommend products to their friends, but they're not making any money from it. If you're a big influencer, you might get paid by a brand, but every day, people are providing word-of-mouth advertising, posting about their favorite things.

Help 113

Help Commerce Platform Orange County 113

Startup Professionals Musings

MARCH 20, 2020

Scrappy guerilla marketing based on personal contacts and word-of-mouth campaigns gives way to more expensive customer acquisition using advertising, trade shows, and a marketing agency. You suddenly need to enhance your in-house social media efforts with a public relations firm.

Pricing 123

Pricing Cloud Computing Customer Custom 123

Tech Zulu Event

DECEMBER 9, 2015

If you’re planning to launch the latest version of a device, for example, make sure you’ve adequately allocated resources to keep up with the demand. 4 Use social media. As with email, social media is a practical way to keep your target customers informed of sales throughout the duration of the holidays.

Social Media 40

Social Media Entrepreneur Resource Tips 40

SoCal Delicious

JANUARY 15, 2010

Shortcut: sebastian-x.com Blog About Blogroll Links How brain-amputated developers created the social media plague Posted on 12 January, 2010 The bot playground commonly refered to as “social media&# is responsible for shitloads of absurd cretinism.

Social Media 41

Social Media Develop Development Media 41

Startup Professionals Musings

MAY 1, 2019

Suddenly you face new overhead, with hiring, office space, benefits, and new advertising campaigns. It’s time to really focus on social media, videos, and email. With that first wave of customers comes a whole set of additional demands on your time and energy. Follow-up on receivables and watch the terms of big orders.

Metrics 86

Metrics Startup Training Customer 86

Startup Professionals Musings

OCTOBER 9, 2015

We don’t hear about the remaining three million apps that are mostly free, and garnering only trivial revenue through advertising. If you want to drive up the demand for your core product, one smart tactic is to drive down the price of all complementary products. Look for value points to control.

Startup 98

Startup Platform Pricing Netflix 98

Startup Professionals Musings

MARCH 20, 2019

With the widespread popularity of social media, I now see many businesses looking at niche market interest groups, such as sites for travelers, hunters, cancer support, and crafts. They specialize in the depth of their selections that a true connoisseur demands. Online sites now advertise customized designs and personal fits.

Startup 90

Startup Ideas Examples Entrepreneur 90

Startup Professionals Musings

NOVEMBER 1, 2015

Scrappy guerilla marketing based on personal contacts and word-of-mouth campaigns gives way to more expensive customer acquisition using advertising, trade shows, and a marketing agency. You suddenly need to enhance your in-house social media efforts with a public relations firm.

Startup 116

Startup Pricing Cloud Computing Customer 116

Tech Zulu Event

SEPTEMBER 24, 2010

We would like give a huge thank you to Social Media Week and the supportive startup community here in Los Angeles. Topic discussion: Impact of social media on startups and on funding leads for investors. Investment trends in startups that are about or related to social media. Moderator: Giang Biscan , PhD.,

Social Media 60

Social Media Technical Review Tech Coast Angels Venture Capital 60

Tech Zulu Event

SEPTEMBER 20, 2010

Topic discussion: Impact of social media on startups and on funding leads for investors. Investment trends in startups that are about or related to social media. How startup can leverage social media to get investors attention. Moderator: Giang Biscan , PhD., Producer of Mixergy & AsAble.com.

Social Media 71

Social Media Technical Review Mixergy Tech Coast Angels 71

Startup Professionals Musings

FEBRUARY 5, 2018

As a result of social media and mobile platforms, consumers have created a sharing economy – sharing their opinions, and speaking out to companies as well as their peers, rather than listening to brand advertising. Brands are speaking through rather than to consumers. Tools allow marketing in a much more targeted way.

Marketing 57

Marketing Startup Entrepreneur Social Media 57

Tech Zulu Event

MAY 6, 2013

As the demands and supplies grew for advertising, we built a stable capital to create Engage:BDR. We also license our ad serving technology to publishers, advertisers, and other ad networks. So clients can now buy media from us by cost-per-action basis with addition to CPM. How much did Engage:BDR grow?

Marketing 96

Marketing Startup Incubator Advertising 96

Startup Professionals Musings

SEPTEMBER 26, 2014

Scrappy guerilla marketing based on personal contacts and word-of-mouth campaigns gives way to more expensive customer acquisition using advertising, trade shows, and a marketing agency. You suddenly need to enhance your in-house social media efforts with a public relations firm.

Pricing 105

Pricing Cloud Computing Customer Custom 105

Tech Zulu Event

DECEMBER 20, 2012

There was an inkling of the changes to be when interactive TV services like NetFlix, Hulu and On Demand debuted as frenemies to traditional TV viewing. As media morphed into individually packaged pieces of content across platforms, viewing media on the couch (lean back) quickly became the old model.

Screening 82

Screening Content Mobile Netflix 82

Startup Professionals Musings

MARCH 3, 2018

Scrappy guerilla marketing based on personal contacts and word-of-mouth campaigns gives way to more expensive customer acquisition using advertising, trade shows, and a marketing agency. You suddenly need to enhance your in-house social media efforts with a public relations firm.

Pricing 52

Pricing Cloud Computing Customer Custom 52

Startup Professionals Musings

MARCH 22, 2017

With the widespread popularity of social media, I now see many businesses looking at niche market interest groups, such as sites for travelers, hunters, cancer support, and crafts. They specialize in the depth of their selections that a true connoisseur demands. Online sites now advertise customized designs and personal fits.

Ideas 59

Ideas Startup Examples Entrepreneur 59

Tech.Co

JANUARY 10, 2018

Natalie Kaminski, CEO and cofounder of goBaby.co , an on-demand rental marketplace for baby gear that helps reduce stress of traveling with little kids, is hyper-focused on gaining the trust of mothers. If they know a product is good enough for their family and children, they will share that information with friends.

Tips 71

Tips Customer Custom Dollar Shave Club 71

Tech Zulu Event

JANUARY 26, 2016

Top media giants Facebook and Alphabet are determined to grow this number with the introduction of various airborne devices designed to bring internet to the far corners of the globe to boost their revenues. For the VPN industry specifically, we will see a lot of new providers as the barrier to entry is extremely low, and demand is high.

Commerce 40

Commerce Mobile Technical Review Google 40

Startup Professionals Musings

JUNE 2, 2011

Print advertising is expensive, but social media is free. As your services gain demand, your time becomes more valuable and you can charge more. John is a veteran of over two decades in the advertising industry. Your mortgage and grocery bill depend on it. You can keep overhead low. Moonlighting can pay the bills.

Startup 92

Startup Capital Blogging Ideas 92

Tech Zulu Event

NOVEMBER 18, 2011

We’ve simplified our pricing, and API partners are now utilizing our technology in unique ways to fulfill a growing demand for entertainment imagery.”. “We’re adding new celebrity pictures at a rate of approximately 40,000 images per day, with around 2 million photos still to be added.

Press 69

Press Entertainment Pricing Blogging 69