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How Catalog Is Helping SMBs Compete Against Big Brands

socalTECH

Earlier this month, Los Angeles-based Catalog (www.catalog.cc), a startup developing artificial intelligence software to help independent visual artists scale their content production efforts, announced it raised $1.5M That system allows us to arrange shoots and coordinate with contracted talent to produce that content. from Moonshots.

Help 133
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Interview with Elizabeth Cholawsky, HG Data

socalTECH

For this morning's interview, we caught up with Elizabeth Cholawsky , the new CEO of Santa Barbara-based HG Data (www.hgdata.com), which develops software which helps marketers and salespeople understand the "technology stack" of their potential customers and prospects. I've been in product, product development, marketing, and management.

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NDA Stealth Mode and Sharing Your Startup Concept

SoCal CTO

One of the readers asked my opinion around sharing your startup concept: My first question has always been - how do you protect your idea while shopping around for feedback, partners, developers, etc.? "We are doing something in mobile advertising." Lots of thoughts here. " Ummm. "Good luck with that."

Startup 211
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NDA Stealth Mode and Sharing Your Startup Concept

SoCal CTO

One of the readers asked my opinion around sharing your startup concept: My first question has always been - how do you protect your idea while shopping around for feedback, partners, developers, etc.? "We are doing something in mobile advertising." Lots of thoughts here. " Ummm. "Good luck with that."

Startup 198
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Should Startups Focus on Profitability or Not?

Both Sides of the Table

If you spent the 3 years perfecting some hugely differentiated technology IP that may also be different. Gross margins at 66% is fine (they’re selling through a reseller who takes a 33% margin) but their sales aren’t yet large enough to cover the costs of their IT development team + management + marketing + office costs, etc.

Startup 418