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Impact Radius Scores $6M

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Santa Barbara-based Impact Radius , a developer of multi-channel, performance advertising technology, announced today that it has raised $6M in a venture funding round. The round was led by Redpoint Ventures. As part of the funding, Redpoint's Greg Martin joins the company's board of directors. READ MORE>>.

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Thank you to our sponsors and advertisers

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Once again, we'd like to thanks to all of the sponsors and advertisers, who allow us to keep you updated on Southern California's high tech news and companies. Redpoint Ventures (www.redpoint.com). Your Software Development Partner. Advertisers. Tags: advertisers sponsors. They include: Sponsors. Think Glendale.

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Sonos: Our Time Is Now

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In an email to the company''s supporters and fans, Sonos , the developer of the easy-to-use, wireless whole home music systems, said that the company is looking to bring its vision--to fill every home with music and make listening a valued experience again--to the world via its Super Bowl ad , which debuted Sunday during the big game.

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Gravity Acquired By AOL For $83M

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Santa Monica-based Gravity , the real-time, personalization software developer led by Amit Kapur, has been acquired by AOL , in a deal worth $83M, plus $7.7M According to AOL, it will use Gravity''s technology to create more engaging, relevant, and valuable experiences for its consumers, advertisers and publisher partners. in earnout.

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Tastemade: Our Content Better Than Ads

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Santa Monica-based food show producer Tastemade , the venture-backed Youtube show developer, said that it has conducted a brand research study, which finds that brands that integrate into content do far better with viewers than those who use typical advertising. tastemade youtube food foodie content hollywood advertising study'

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Gravity Debuts Content Personalization API

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Santa Monica-based Gravity , the developer of real-time personalization software headed by former MySpace COO Amit Kapur, is making a big push today with the launch of a new set of free APIs for publishers. Gravity is backed by GRP Partners, Redpoint Ventures and August Capital, having most recently raise d$10.6M

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Southern California Startups Raise $761.12M in Q2 2014

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for its consumer loyalty and advertising efforts; nearly $49.0M for San Diego''s Veredezyne , which is developing biofuels and biochemicals processes. True Ventures and Redpoint Ventures both had 3 investments each. for San Diego-based biopharmaceuticals firm Otonomy ; and $48.0M Nationally, there was $13.0