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Moviepilot Sets Up Office In Venice, Hires Two Execs

socalTECH

The firm--which has been booting up operations in LA since May --said it has hired Amy Elkins as EVP Strategy and Advertising, and Amy Smith as Director of Advertising. Elkins joins the firm from MEC, where she had run interactive media campaigns for Paramount and Dreamworks.

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Digital LA: Branded Entertainment Panel Live!

Tech Zulu Event

Join us tonight live at 8pm PST from UCLA Korn Hall for Digital LA’s Branded Entertainment panel right here on TechZulu. They’ll discuss how content creators and brands work together to create, develop, and market digital branded entertainment. Matt McMahon, Fox Digital Entertainment, VP Mobile. Originals is Yahoo!’s

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Interview with Sara Bordo, NowLive

socalTECH

Despite the proximity to Hollywood and the entertainment world, in the world of Southern California startups, actually combining the two world is quite difficult. NowLive is trying to do just that, leveraging both technology and the entertainment world to build its business. What is NowLive all about? READ MORE>>.

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Reflections on 2016: Kevin Winston, Digital LA

socalTECH

This morning, we have Kevin Winston of Digital LA (www.digitalla.net), the organization which is LA's largest digital networking group and which is behind the Silicon Beach Fest, the first and largest tech, startup and entertainment conference in LA. You'll be able to see all the many 2016 reflections here as they are posted.

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Learning The Ropes Of Internet Video With Michael Tringe and CreatorUp

socalTECH

We also talk about creating things specifically for the web, how to distribute on the web, and how to build a revenue stream aside from advertising revenue. I worked on packaging independent projects, and helped send Paranormal Activity to Paramount. I cofounded the company with a partner of mine, and we went to film school together.

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Funny or Die Launches New Design and Better Ad Opportunities

Tech Zulu Event

The redesign also gives advertisers a larger presence on the homepage and more in-video opportunities across the site. Expanding their production service offerings to advertising clients, Funny or Die is building branded entertainment campaigns. Creating campaigns that combine brand advertising and viral video.

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Interview with James Citron, Mogreet

socalTECH

So a lot of the other things that are impacting some other companies, particularly those with the 100 percent advertising related business models, aren't really impacting Mogreet. Our team comes from the entertainment industry--we have the entertainment background, and we have done this before. But, there are two things.

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