Advertising Metrics Product Santa Monica 
socalTECH
MARCH 20, 2015
Santa Monica-based food show producer Tastemade , the venture-backed Youtube show developer, said that it has conducted a brand research study, which finds that brands that integrate into content do far better with viewers than those who use typical advertising. READ MORE>>.
TechCrunch LA
JULY 26, 2022
They spent a lot of time reverse-engineering the donut to get the end product, which is a taro donut fried in organic, fair trade coconut oil versus palm and other oils “that often leave a waxy taste in your mouth,” Nile Dreiling told TechCrunch. He believes his company is the only one making its donuts in this sustainable way.
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socalTECH
MAY 19, 2009
Santa Monica-based Business.com , which provides online directories for B2B purchasing, announced today that the firm has launched a new tool to help advertisers access pay-per-click metrics on the site. Tags: business.com online advertising guide analytics. Business.com is now owned by R.H. READ MORE>>.
socalTECH
APRIL 4, 2011
For today's interview, we caught up with Clark Landry , the chairman of GraphEffect (www.grapheffect.com), a Santa Monica company which is helping other companies to hone their advertising on Facebook. Clark Landry: GraphEffect is a company that helps other companies advertise effectively on Facebook.
SoCal CTO
NOVEMBER 10, 2009
He has a really interesting background as a product manager and now an entrepreneur. Like many product managers, my background is fairly eclectic. That's where I learned I enjoyed interacting with customers and working with development teams to build and launch products. Tell me a bit about your background. How did it help you?
Tech Zulu Event
NOVEMBER 28, 2011
He disclosed the struggles he went through in building a solid productive team. Being that the theme of the night was community, it was perfect that the event was held at CoLoft , a workspace in Santa Monica that focuses on start up entrepreneurs. Noah has what I believe he called “Thank You metrics”.
socalTECH
JANUARY 24, 2011
The objects we are focused on are out-of-home advertising. That's the big opportunity for us, out of home advertising, to make it engaging, and ultimately, measurable. Matthias Galica: My last role was as a product manager for another local startup, Woome.com, an online dating site. The best metrics are estimated impressions.
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