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SoCal's Instagram Startups Duck Impact, As Users Rebel

socalTECH

It looks like all of the flap over Instagram 's change in its terms of service--which some had interpreted as giving Instagram the right to sell users' photos--has missed impacting a number of Southern California's startups. Munson did say that it's a logical move by Instagram towards Facebook's advertising model.

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How Chinese Startup Tradesparq Is Looking To Grow In SoCal

socalTECH

In what is a fairly unusual move, last week, Tradesparq (www.tradesparq.com), a Chinese startup in the area of B2B trade information, said it was planning on setting up its operations here in Southern California, as part of an expansion and scaling of the company. Michael Kleist: Tradesparq is a B2B trade platform.

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Gradient X Snags Exec From OpenX

socalTECH

Gradient X , the online mobile marketing and advertising technology developer backed by GRP Partners, Rincon Venture Partners, Crosscut Ventures, Founder Collective, Double M Capital, Baroda Ventures, Siemer Ventures, and others, has snapped up some talent from OpenX with its latest hire. He was at Overture before it was acquired by Yahoo.

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5 things Silicon Valley gets wrong about Southern California

SoCal Delicious

5 things Silicon Valley gets wrong about Southern California. For anyone from California, you know there are vast differences between the northern and southern parts of the state – so vast in fact that, to us, they could just as easily stand alone as two separate states. Social networking. Social games.

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Ten of Southern California's Top Software Companies

SoCal Delicious

Southern California is often criticized for having too many startups which only revolve around brand, celebrity, ecommerce, and. We've identified ten of the more technically interesting companies working on software in Southern California, using our unscientific, unproven, and undoubtedly biased informal polling.

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Ad.ly Expands To Twitter Apps

socalTECH

Looking to reduce its dependence on Twitter's fickle advertising policy, Los Angeles-based Ad.ly , the Twitter advertising startup backed by Greycroft Partners and GRP Partners, said earlier this week that it has extended its platform to applications and websites. said it has launched a new platform called Ad.ly

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PostUp Buys UberTwitter, Becomes UberMedia

socalTECH

Pasadena-based PostUp , the Internet advertising firm spawned out of Idealab, said Friday afternoon that it has acquired UberTwitter , developer of a Twitter client that runs on the BlackBerry Platform. Financial terms of the deal were not disclosed. As part of the acquisition, the firm said it has changed its named to Ubermedia.

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